The image of the marketing communication addresser as a fragment of the value worldview of businessmen [PDF]
The article is the study of the image of the addresser in marketing texts within the context of the value worldview of businessmen. It postulates that the image of the addresser being a key participant in the marketing communicative situation not only ...
Kunizhev Mikhail, Elkin Vladimir
exaly +2 more sources
Public Expertise: Conflictogenic Potential of Cross-Party Parliamentary Communication [PDF]
The article deals with the issues related to the identification of public opinion about the conflict potential of cross-party communication in the Russia7n parliament.
Irina A. Zyubina, Tatiana Yu. Tameryan
doaj +1 more source
Dialogicity of Texts Representing Book Publishing Internet Discourse (on the Example of a Russian Publishing Group “Azbuka-Attikus”) [PDF]
The article is devoted to the description and analysis of the peculiarities of book publishing internet-discourse from the perspective of its dialogicity.
Ella A. Zoidze
doaj +1 more source
Public Internet discussions on faith: The problem of persuasion effectiveness [PDF]
Considering effective communication, linguists traditionally focus on the type of the addressee and the conditions of their interaction with the addresser.
Matyashevskaya , Angelina Igorevna
doaj +1 more source
Communicative tactics of self-presentation of the addresser in Lesya Ukrainka's epistolary discourse
The article examines the communicative tactics of the addresser's self-presentation in Lesya Ukrainka's epistolary discourse. The study of letters belonging to one and the same linguistic personality, in the unity of linguistic and extralinguistic ...
Natalia Diachok, Olena Kuvarova
doaj +1 more source
The Basic Model and Variability of Educational Webinar as a Speech Genre [PDF]
The study is devoted to the analysis of the speech genre of the webinar related to the educational field – the field of teaching children and adults.
Maria N. Krylova
doaj +1 more source
The article draws on a broad interpretation of the invective as a non‑standard (non-literary) vocabulary known in linguistics as jargonisms, expletives, vulgarisms; foul, pejorative, negatively coloured, disparaging, slang, obscene, coarse, abusive ...
Oleksandr Mezhov +2 more
doaj +1 more source
Internet genre of conversation with a priest: The problem of communication efficiency [PDF]
There is no doubt that the Internet has a huge impact on modern communication and significantly expands its capabilities. Apparently, various genres, including rather conservative religious discourse, are successfully adapting to this new type of online ...
Matyashevskaya, Angelina Igorevna
doaj +1 more source
The results of the analysis of the collectivepersonal dimension ofthe conflict mobilization realized in the communities of social networks as an actual practice of protest communication are presented.
L. N. Rebrina
doaj +1 more source
Communicative Space of Language Personality in Modern American Channelings [PDF]
This article offers an analysis of the language personality of the addresser in the channelings of Seth and Kryon. It is observed according to the three-level structure: the verbal-semantic, the linguo-cognitive and the pragmatic levels.
Tetyana Petryk
doaj +1 more source

