Results 91 to 100 of about 2,291,002 (304)

Comparative Advertising in Argentine Law [PDF]

open access: yes, 2012
The author analyzes the evolution of comparative advertising in Argentina under the laws of trademark and unfair ...
Palazzi, Pablo
core   +2 more sources

Stabilizing Magnesium Anodes in Rechargeable Magnesium Batteries via Fluorinated Cyclic Ether Electrolyte Additive

open access: yesAdvanced Energy Materials, EarlyView.
A fluorinated cyclic ether, FDOL, is shown to stabilize Mg metal anodes by tuning Mg2+ solvation of the G2 electrolyte. The G2‐FDOL electrolyte suppresses passivation and thick, diffusion‐blocking Mg deposits, enabling more uniform Mg plating/stripping and sustained interfacial reactions.
Hafiz Ahmad Ishfaq   +9 more
wiley   +1 more source

Swedish farmers' approval of nudges

open access: yesAgribusiness, EarlyView.
Abstract Interest in the use of behavioral policy approaches, such as nudges, has strongly increased over the past years, including in the domains of food, agricultural and environmental policies. While the approval of nudges among the general public has been studied extensively, we know little about the attitude of farmers toward nudging. Farmers may (
Liesbeth Colen   +2 more
wiley   +1 more source

Disentangling the relationships between denomination of origin regulatory councils activities and Spanish wineries' export performance

open access: yesAgribusiness, EarlyView.
Abstract World markets for quality differentiated agri‐food products are highly competitive, presenting significant challenges for firms aiming to compete effectively. Government agencies and business organizations often implement various export promotion policies to address these challenges.
Nicolás Depetris‐Chauvin   +1 more
wiley   +1 more source

Determinants of local food producer participation in state‐sponsored marketing programs: Evidence from Missouri

open access: yesAgribusiness, EarlyView.
Abstract This study examines producer participation choices considering a variety of potential benefits linked to state‐sponsored marketing programs, using a real choice dataset of farmers in Missouri. Multinomial logit models are employed to predict determinants of farmer enrollment in three tiers of the Missouri Grown local food marketing program ...
Lan Tran, Ye Su, Laura McCann
wiley   +1 more source

Circularity, Sustainability, and the Quality of Coffee Sold via Vending Machines: What Do Italian Consumers Prefer?

open access: yesAgribusiness, EarlyView.
ABSTRACT Vending is an important sector in the daily lives of many people, and coffee is the most frequently consumed product in the European market. Like many other sectors, vending is responding to the challenge of sustainable development by taking various actions, such as offering increasingly ecologically sound coffee while maintaining/improving ...
Alberto Bertossi   +2 more
wiley   +1 more source

The exotic image is represented in the print advertisement

open access: yesالاكاديمي
In advertising, the designer practices Westernization by manipulating ideas and treatments. He avoids adherence to familiar reality and creates unique works of art that are alien to the prevailing social and environmental pattern. This is evident in the
Israa Hazbar Mahdi   +1 more
doaj   +1 more source

Price Transmission During Promotions: A Case Study of Spanish Milk Brands

open access: yesAgribusiness, EarlyView.
ABSTRACT Price promotion is the marketing tool typically used by retail brands to boost sales and gain market share. In this paper, we intend to investigate the price transmission mechanism among competitive brands in Spain when price reductions that are associated with price promotions take place.
Yasmine Bedoui   +2 more
wiley   +1 more source

The Impacts of Health and Environmental Information Nudges on Meat Choices: Where Does Goat Meat Fit?

open access: yesAgribusiness, EarlyView.
ABSTRACT Amidst a recent surge in US goat meat imports to meet growing demand, this study contributes to the meat demand literature by examining consumer preferences for goat meat, a relatively healthy and environmentally friendly alternative to other popular meats.
Binod Khanal   +2 more
wiley   +1 more source

Reader Contact in Advertising Discourse [PDF]

open access: yes, 2010
To establish physical, emotional, and mental contact with the reader, press advertising writers use a variety of linguistic and paralinguistic techniques which deal with pictures, type and size of letters, the properties and relations of objects and ...
Котнюк, Л. Г.
core  

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