Results 191 to 200 of about 603,615 (359)

Aesthetics and the Artist

open access: yesThe Journal of Aesthetics and Art Criticism, 1953
discussion, or ability to follow it. For him aesthetics is of little value. Finally, there is another kind of artist who is mildly interested in theory or can become so, although he lacks the will or ability to think originally along this line. He may like to read occasional books and articles on art criticism, or listen to theoretical discussion; he ...
openaire   +4 more sources

Advancing Antecedents of Brand Personality: A Meta‐Analytical Review and Moderator Analysis

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Product differentiation is essential to attract consumers. Besides functional brand characteristics, symbolic traits like brand personality are a value‐adding differentiation tool for marketers. While extant research has examined the relationships between brand personality and its antecedents, an extended and contemporary review is lacking ...
Wenxin Wang   +2 more
wiley   +1 more source

Urban aesthetics: emergence and development [PDF]

open access: yes
At the beginning of the 3rd millennium, when urban settlements become more and more crowded due to the work and life conditions they offer, urban aesthetics is becoming increasingly imperative. This is all the more important as population growth, in some
Liviu Bogdan Vlad
core  

When Luxury Loses Its Luster: How Democratization Affects Traditional Luxury Consumers

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Luxury brands have traditionally embodied exclusivity and status, yet increasing accessibility is transforming consumers' perceptions. This trend, driven by the rapid democratization of luxury goods, is causing a paradigm shift in how traditional luxury consumers ascribe value to luxury brands. While these strategies may boost short‐term sales,
Paurav Shukla, Veronica Rosendo‐Rios
wiley   +1 more source

“Less Is More” for Health: How Minimalism Reshapes Food Consumption Patterns and Preferences

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Minimalism has become an increasingly prevalent lifestyle, yet its influence on consumers’ food consumption patterns and preferences has not been examined previously. Across three main studies and a supplementary study (N = 1,105), we find replicating evidence that minimalism can reduce preference for unhealthy food consumption while promoting
Eda Sayin, Sumit Malik
wiley   +1 more source

Unveiling the Charisma of Artificial Intelligence: How Voice Assistants Captivate Users and Emotionally Influence User Experience

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Although studies have explored user experience (UX) with artificial intelligence (AI)‐powered voice assistants (VAs), the cognitive, psychological, and emotional factors affecting user engagement and experience with VAs have yet to be investigated in depth. Drawing on cognitive absorption and broaden‐and‐build theories, this study investigates
Bibaswan Basu   +2 more
wiley   +1 more source

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