Agenda-setting theory - Open Access .click

2014
Abstract This chapter discusses contemporary directions of agenda-setting research. It reviews the basic concept of agenda setting, the transfer of salience from the media agenda to the public agenda as a key step in the formation of public opinion, the concept of need for orientation as a determinant of issue salience, the ways people ...
Maxwell McCombs, Sebastián Valenzuela
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Toward a Theory of Agenda Setting in Negotiations

Journal of Consumer Research, 1993
To date, negotiation research in two-party situations has largely focused on single issues or on multiple issues bargained simultaneously. In this paper, we develop, from a behavioral perspective, a conceptual framework and an associated set of propositions concerning the influence and interaction of a number of factors on agenda setting.
Balakrishnan, P V, Patton, Charles, Lewis, Phillip A +2 more
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An Agenda-Setting Theory of Electoral Competition

The Journal of Politics, 2016
The strategy of parties regarding which issues to emphasize during electoral campaigns is an important aspect of electoral competition. In this article, we advance research on electoral competition by developing a multidimensional model of electoral competition in which parties compete for electoral support by raising the electoral salience of position
Tiberiu Dragu, Xiaochen Fan
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16. peace & justice
agenda setting
agenda-setting

public opinion
twitter
agenda setting theory

12. responsible consumption
social media
13. climate action