Results 11 to 20 of about 143,233 (268)

Cognitive biases in marketing communication: Influence of anchoring and message framing on consumers' perception and willingness to purchase [PDF]

open access: yesMarketing (Beograd. 1991), 2021
While in the theory of rational decision making, it is considered that people's choices remain consistent and predictable even in cases when same information is presented in different ways, in real situations consumers' decisions are affected by their ...
Bunčić Svetlana   +2 more
doaj   +1 more source

Anchoring, Information, and Fragility of Choice Experiments: An Application to Consumer Willingness to Pay for Rice with Improved Storage Management

open access: yesJournal of Agricultural and Resource Economics, 2017
This study uses an experimental auction and a discrete choice experiment to determine consumers' willingness to pay (WTP) for rice with improved insect control and for rice stored using Integrated Pest Management and investigates potential ...
Lianfan Su   +3 more
doaj   +1 more source

Heuristic Biases as Mental Shortcuts to Investment Decision-Making: A Mediation Analysis of Risk Perception

open access: yesRisks, 2023
In the last two decades, research on behavioural biases has grown dramatically, fuelled by rising academic interest and zeal for publication. The present study explores the mediating role of risk perception on the relationship between heuristic biases ...
Jinesh Jain   +5 more
doaj   +1 more source

Microneedle Patterning of 3D Nonplanar Surfaces on Implantable Medical Devices Using Soft Lithography

open access: yesMicromachines, 2019
Micropatterning is often used to engineer the surface properties of objects because it allows the enhancement or modification of specific functionalities without modification of the bulk material properties.
Sun-Joo Jang   +8 more
doaj   +1 more source

A Perspective on Consumers 3.0: They Are Not Better Decision-Makers Than Previous Generations

open access: yesFrontiers in Psychology, 2016
This perspective article builds upon the theory of local thinking in interpretation and prediction of consumer behavior in a contemporary world of information overload. It is shown that even informed and socially and environmentally responsible consumers
Petr eHoudek, Petr eHoudek, Petr eHoudek
doaj   +1 more source

The Molecular Basis for Specificity at the Level of the Protein Kinase a Catalytic Subunit

open access: yesFrontiers in Endocrinology, 2018
Assembly of multi enzyme complexes at subcellular localizations by anchoring- and scaffolding proteins represents a pivotal mechanism for achieving spatiotemporal regulation of cellular signaling after hormone receptor targeting [for review, see (1)]. In
Kristoffer Søberg   +1 more
doaj   +1 more source

Anchor thighplasty [PDF]

open access: yesAesthetic Surgery Journal, 2004
In the anchor thighplasty technique, the medial thigh lift is extended posteriorly into the infragluteal crease. The advantage is that the posterior thigh is lifted and ptosis of the caudal buttock can be corrected. Patients with buttock ptosis and medial thigh skin laxity without lateral thigh redundancy are ideal candidates.
openaire   +2 more sources

Anchored or de-anchored? That is the question [PDF]

open access: yesEuropean Journal of Political Economy, 2021
Abstract Using a variety of approaches, this paper shows that long-term inflation expectations have de-anchored from the ECB's inflation aim. The long-term expectations reported in the ECB Survey of Professional Forecasters have not regained the levels that prevailed before the 2013-14 disinflation.
Francesco Corsello   +2 more
openaire   +1 more source

Winning a battle but losing the war: On the drawbacks of using the anchoring tactic in distributive negotiations

open access: yesJudgment and Decision Making, 2014
In two experiments, we explored the possible drawbacks of applying the anchoring tactic in a negotiation context. In Study 1, buyers who used the anchoring tactic made higher profits, but their counterparts thought their own results were worse than ...
Yossi Maaravi, Asya Pazy, Yoav Ganzach
doaj   +1 more source

Study on Effective Maritime Training through the Anchoring Training [PDF]

open access: yesTransNav, 2019
Anchoring exercises on a training ship have a significant effect on the acquisition of ship handling skills. Furthermore, such training is also effective for the development of critical thinking and problem solving. The authors investigated this topic to
Yoshiaki Kunieda   +3 more
doaj   +1 more source

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