Performance and Emissions Comparison between Biomethane and Natural Gas Fuel in Passenger Vehicles: results of the second testing campaign [PDF]
The present paper illustrates the results of the second set of measurements carried out in the BiomethER project (EU-LIFE). BiomethER aimed to design and build two innovative bio-methane production plants, located in the Emilia Romagna region (Italy), so
Cignini Fabio +4 more
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Performance and Emissions Comparison between Biomethane and Natural Gas Fuel in Passenger Vehicles [PDF]
Bio-methane as fuel in a natural gas engine is a viable solution to reduce greenhouse gas emissions. The present paper illustrates the results of the first set of measurements carried out in the BiomethER project (EULIFE).
Cignini Fabio +4 more
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Effective branding of the territory as one of the most effective tools in the competition of the regions [PDF]
The study reveals the importance of the territory’s branding within the competition of the regions. The purpose of the article is to determine the brand’s impact of the territory on the attractiveness of the region.
S. Fedulova , M. Savchenko
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Attitudes towards attractive and credible celebrities in advertisements
The saying, beauty is in the eye of the beholder, is relevant in the use of attractive and credible celebrities in advertisements. A celebrity endorser is seen as a model who enjoys recognition from the public and who can be seen as an ubiquitous ...
De la Rey van der Waldt +2 more
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DEFINING ELEMENTS AND CLASSIFICATION OF POLICIES TO ATTRACT FOREIGN DIRECT INVESTMENT [PDF]
Achieving economic growth and social progress is the result of combining economic forces, advantages and existing potential, correlated with an adequate economic policy and fair governance, in other words, it is achieved by ensuring a favorable ...
FEDAA ABD ALMAJID SABBAR ALARAJI
doaj
Effect of celebrity endorsers’ attributes on purchase intentions in South Africa [PDF]
Celebrity endorsement is the most used strategy since consumers value celebrities in advertisements. Organizations invest in celebrity endorsements in the expectation that they will enhance consumer perception of a product or service, evoke favorable ...
Boitumelo Vincent Molelekeng +1 more
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ONLINE EDUCATIONAL MARKETING AS A MEANS TO INCREASE THE ATTRACTIVENESS OF THE UNIVERSITY AND ITS IMAGE [PDF]
The universities in the Republic of Moldova face difficulties in promoting educational offers and attracting students, trying to find the best ways to interact with target audiences to improve and develop the institutional image and reputation ...
Eudochia JOMIR
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THE BULGARIAN NATIONAL BLACK SEA RESORTS IN THE CONTEXT OF DOMESTIC TOURISM [PDF]
Stimulating domestic tourism is a priority in the development of the tourism industry in Bulgaria. The share of the population's expenditure on travel within the country averages 69% of total travel expenditure.
Desislava VARADZHAKOVA +3 more
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DETERMINATION OF ATTRACTIVENESS INDEX AND CARRYING CAPACITY OF THE GEOSITES FOR SUSTAINABLE GEOTOURISM DEVELOPMENT IN THE CYCLOOPS MOUNTAINS OF PAPUA, INDONESIA [PDF]
The Cycloops Mountains are geologically and ecologically important conservation area, but are disturbed by degradation and deforestation. Geotourism is applied as an activity that supports sustainable use of the area.
Prihananto SETIADJI +3 more
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Brand activation programs have become the mainstay weapons of marketing communications for marketers or brand managers today. Many creative programs were launched to bring consumers and brands closer, to create a pleasant and meaningful consumer ...
Fakhri Raditya, Prima Mulyasari Agustini
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