Results 11 to 20 of about 2,396,441 (337)
Modeling the Sequential Dependence among Audience Multi-step Conversions with Multi-task Learning in Targeted Display Advertising [PDF]
Knowledge Discovery and Data Mining, 2021 In most real-world large-scale online applications (e.g., e-commerce or finance), customer acquisition is usually a multi-step conversion process of audiences.
Dongbo Xi +6 more
semanticscholar +1 more source
AffectiveSpotlight: Facilitating the Communication of Affective Responses from Audience Members during Online Presentations [PDF]
International Conference on Human Factors in Computing Systems, 2021 The ability to monitor audience reactions is critical when delivering presentations. However, current videoconferencing platforms offer limited solutions to support this.
Prasanth Murali +5 more
semanticscholar +1 more source
Advancing a Radical Audience Turn in Journalism. Fundamental Dilemmas for Journalism Studies
Digital Journalism, 2022 Despite its increasing attention for audiences, journalism studies remains an inherently production-focused discipline. Consequently, studying the perspective of audiences tends to automatically start from questions relevant for and benefitting the news ...
Joëlle Swart +3 more
semanticscholar +1 more source
Journal of Marketing Management, 2020 This study examines the moderating role of audience comments in influencer marketing. A YouTube vlog entry by a social media influencer featuring the endorsement of a brand was studied, and an experimental design featuring two conditions related to ...
Hanna Reinikainen +3 more
semanticscholar +1 more source
Journalism Studies, 2020 Paying close attention to news users has become fully integrated in professional journalism. Even though this practice may still meet with resistance, becoming more audience responsive is no longer automatically condemned as the highway to popularization
Irene Costera Meijer
semanticscholar +1 more source
Journalism & Mass Communication Quarterly, 2020 In today’s media landscape, people are encouraged to verify the news and information they encounter. Using an online experiment, this study explores audience’s intent to verify a news headline by manipulating whether the headline is true or false, from a
S. Edgerly +3 more
semanticscholar +1 more source
Wayang Tengul Art Performance: A Study of People’s Appreciation of Wayang Tengul Art
Harmonia: Journal of Arts Research and Education, 2019 Wayang tengul is one type of wayang (puppet) belonging to Indonesia existing in Sidobandung Village, Balen Subdistrict, Bojonegoro Regency. This wayang is still preserved and found attractive by society until now.
Tutung Nurdiyana
doaj +1 more source
Quantifying the invisible audience in social networks [PDF]
, 2013 This paper combines survey and large-scale log data to examine how well users’ perceptions of their audience match their actual audience on Facebook.AbstractWhen you share content in an online social network, who is listening?
Michael S. Bernstein
core +1 more source
Cultural Authority with a Light Touch – Museums Using Humor in Social Media Communication
Romanian Journal of Communications and Public Relations, 2020 The distinctively informal and participatory environment of social media can help museums improve comprehension by providing new ways of seeing, interpreting and experiencing.
Marta Najda-Janoszka, Magdalena Sawczuk
doaj +1 more source
Attitude change in a realistic experiment: the effect of party membership and audience reaction during an interview with a Dutch politician [PDF]
, 1987 In this realistic experiment, an interview with the leader of the Liberals in the Dutch Parliament was recorded in the presence of a live audience, which reacted in a positive, negative, or neutral way.
Wiegman, O.
core +2 more sources