Results 51 to 60 of about 563,092 (254)

MEDIA AND AUDIENCE: RESEARCH OF THE AUDIENCE AND THEORY

Alatoo Academic Studies, 2021
The article explores the audience as an “active viewer” who selectively reads, sees and listens to information presented in the media to meet their personal needs in everyday life. In this regard, the theory of "needs and satisfaction" arose, the theory of "dependence", which examines the likelihood of the audience's dependence on the media in a socio ...
Zhanara Akmatbekova, Anarbek Alimahunov
openaire   +1 more source

The anarchic audience: a case study [PDF]

, 2002
The new media environment has brought with it increasing dissatisfaction with the information which quantitative analysis of audience numbers gives to those most interested - and this includes program makers, their bosses (be they in commercial or public
Balnaves, M., Phillips, G.
core  

Consumer Acceptance of New Sustainable Food Technologies: Upcycling Technology, Biostimulants, and Artificial Intelligence

Agribusiness, EarlyView.
ABSTRACT Food systems have a significant impact on environmental sustainability, underscoring the need for innovative technologies to support more sustainable agricultural methods. However, the adoption of these technologies hinges on consumer acceptance, making the analysis of consumer perceptions essential.
Greta Castellini, Guendalina Graffigna
wiley   +1 more source

L’argumentation rhétorique et le problème de l’auditoire complexe

Argumentation et Analyse du Discours, 2009
It is a commonplace of argumentation theory that an arguer needs to know her or his audience in order to be persuasive. But beyond arguments directed to oneself or to a single interlocutor, the audiences we address are complex in make-up, reflecting the ...
Christopher W. Tindale
doaj   +1 more source

Quantifying the invisible audience in social networks [PDF]

, 2013
This paper combines survey and large-scale log data to examine how well users’ perceptions of their audience match their actual audience on Facebook.AbstractWhen you share content in an online social network, who is listening?
Michael S. Bernstein
core  

Quantifying Consumer Tradeoffs Across Firm‐Level Strategic Positioning Dimensions: Evidence from US Craft Beer Consumers

Agribusiness, EarlyView.
ABSTRACT Strategic positioning becomes increasingly important as markets mature, particularly in consumer‐facing industries that offer similar products, experiential cues, and values‐based messages. This study offers a conceptual model to examine the strategic positioning factors that motivate consumers to visit one local business over another before ...
Aaron J. Staples, Trey Malone, J. Robert Sirrine   +2 more
wiley   +1 more source

New media audience and sexuality issues in big brother naija.

Telos: Revista de Estudios Interdisciplinarios en Ciencias Sociales
The new media effectively plays the role of speedily conveying media content to various online communities, and this internet technology also allows for the storage and retrieval of content.
Osakue Stevenson Omoera, Martins O. Odeh
doaj   +1 more source

Religion and Theories of Media Effects: A Study of Authentic Islamic Texts and Media Theories [PDF]

Religion & Communication, 2013
Since in looking at communication from a process-oriented point of view, the topic of “effect” finds prominence, this article aims at examining the theories of mass media effects, the changes they have undergone, and the ways in which media influence ...
Amir Abdolrreza Sepanji, Hosseinali Afkhami   +1 more
doaj   +1 more source

Responsible Artificial Intelligence in Courts: A Four‐Test Framework

AI &Innovation, EarlyView.
ABSTRACT A structured framework for responsible AI applications relating to judicial decision‐making and the adjudicative functions of courts requires the satisfaction of multiple context‐specific safeguards. This article proposes a four‐test framework designed to evaluate whether AI systems used in courts operate in accordance with legal, procedural ...
Kwan Yiu Cheng
wiley   +1 more source

Rhétorique et médecine : le De elementis ex Hippocratis sententia de Galien

Aitia, 2017
This article examines the short treatise De elementis of Galen from the perspective of rhetorical analysis: what are the strategies of persuasion involved in this important (albeit brief) work, and for what purpose? How does the implementation of Galen’s
Caroline Petit
doaj   +1 more source