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My avatar and the affirmed self: Psychological and persuasive implications of avatar customization
Computers in Human Behavior, 2020Hyunjin Kang, Hye Kyung Kim
exaly
The Influence of Avatar Representation on Interpersonal Communication in Virtual Social Environments
IEEE Transactions on Visualization and Computer Graphics, 2021Victoria Interrante
exaly
An Emerging Theory of Avatar Marketing
Journal of Marketing, 2022Robert W Palmatier, Haizhong Wang
exaly
Leveling up on stereotype threat: The role of avatar customization and avatar embodiment
Computers in Human Behavior, 2015Rabindra Ratan, Young June Sah
exaly

