ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani +6 more
wiley +1 more source
Nutritional quality of foods according to the Nova food classification system after a behavioral economics intervention in food pantries. [PDF]
Rossi K +3 more
europepmc +1 more source
Study protocol: Behavioral economics and self-determination theory to change diabetes risk (BEST Change). [PDF]
Carter EW +10 more
europepmc +1 more source
Assessing the Impact of Promotions on Consumer Purchasing Behavior During Crises
ABSTRACT Understanding how households modify their food expenditure decisions during times of crisis is essential because consumer purchasing behavior frequently changes during these times. This study looks at these behavioral shifts during the COVID‐19 pandemic, concentrating on how price sensitivity and response to sales promotions changed over the ...
Wafa Mehaba, José María Gil
wiley +1 more source
Behavioral economics, lifestyle, and health-related factors associated with participation in breast and cervical cancer screenings: A cross-sectional analysis of Japanese women. [PDF]
Satoh M, Sato N, Sekino M.
europepmc +1 more source
Applying Behavioral Economics Theories to Interventions for Persons with Diabetes. [PDF]
Patton SR, Cushing CC, Lansing AH.
europepmc +1 more source
Behavioral Economics in Consumer Behavior Analysis [PDF]
openaire +2 more sources
From Bounded Rationality to Behavioral Economics [PDF]
The paper provides an brief overview of the “state of the art” in the theory of rational decision making since the 1950’s, and focuses specially on the evolutionary justification of rationality.
Massimo Egidi
core
ABSTRACT This study examines whether information about production methods and social norms can increase consumers' willingness to pay (WTP) a price premium for food produced using climate‐friendly farming methods. A randomized survey experiment was conducted with 1568 respondents across Denmark, Lithuania, and Spain, who were assigned to one of four ...
Kassa Tarekegn Erekalo +5 more
wiley +1 more source
Using behavioral economics to understand reinforcement mechanisms of loss-of-control eating: An ecological momentary assessment approach. [PDF]
Burr EK +12 more
europepmc +1 more source

