Results 191 to 200 of about 5,240,370 (291)

Artificial Voices, Real Causes: The Dilemma of Virtual Influencer‐Driven Brand Activism

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Brands are more frequently adopting virtual influencers (VIs) to lead activism campaigns. However, little is known about when and how such activism effectively drives consumer engagement. This research, in Study 1, examines 14,464 Instagram posts from 18 diverse VIs using large‐scale analytics to assess engagement intensity and the dynamics of
Sampa Anupurba Pahi   +4 more
wiley   +1 more source

Novel Bernstein‐Kantorovich Type Operators

open access: yesMathematical Methods in the Applied Sciences, EarlyView.
ABSTRACT In this paper, we introduce a novel class of Bernstein‐Kantorovich operators, denoted as Kβn,θ$$ {K}_{\beta}^{n,\theta } $$, parameterized by 0<β<1$$ 0<\beta <1 $$ and θ>0$$ \theta >0 $$. We first derive a recurrence formula that facilitates the computation of moments and central moments and provide explicit expressions for Kβn,θ(tm;x)$$ {K}_{\
Pembe Sabancigil, Nazim I. Mahmudov
wiley   +1 more source

A simple approach to fit the beta-binomial model

open access: yes
In this paper, I show how to estimate the parameters of the beta- binomial distribution and its multivariate generalization, the Dirichlet-multinomial distribution.
Paulo Guimarães
core  

Proximity to wind turbines altered plant–pollinator dynamics in prairie and sagebrush ecosystems in Wyoming, USA

open access: yesNordic Journal of Botany, EarlyView.
Wind turbines influence several abiotic conditions in the environments they are sited in and may influence the behavior and movement of insect pollinators. It is unknown how operating turbines influence plant–pollinator interactions. To investigate if pollination dynamics could be affected by the presence of wind turbines, we recorded videos of ...
Michelle Weschler   +2 more
wiley   +1 more source

Business‐Like Narrative and Public Engagement: Evidence From TED Talks on Nonprofit Issues

open access: yesNonprofit Management and Leadership, EarlyView.
ABSTRACT While the trend of nonprofits adopting business‐like practices has been widely discussed, limited attention has been paid to how the broader public responds to this shift. One way to capture public reactions is by examining engagement with business‐like narratives in media.
Jun Zhang
wiley   +1 more source

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