Results 121 to 130 of about 4,138 (179)

Mapping the Influence of Ansoff's Corporate Strategy

open access: yesStrategic Change, EarlyView.
ABSTRACT This paper conducts a systematic, data‐driven analysis of H. Igor Ansoff's enduring impact on strategic management scholarship. Despite Ansoff's recognition as the “father of strategic management” and the continued relevance of his frameworks—including the Ansoff matrix, weak signals analysis, and strategic thrust—a comprehensive understanding
Ivan Zupic   +3 more
wiley   +1 more source

Safe Sound: Highlighting Electronic Dance Music Attendees' Unique Hearing Protection Practices

open access: yesThe Laryngoscope, EarlyView.
Electronic dance music attendees (EDMAs) stand out as a group more likely to use hearing protection (HP) compared to non‐EDM attendees (non‐EDMAs), making them an interesting focus for understanding the adoption of healthier auditory habits. This study delved into the factors driving HP use among EDMAs, uncovering key influences such as personal ...
Oluwatobiloba Ayo‐Ajibola   +6 more
wiley   +1 more source

From Contemplation to Commitment: The Role of Predecision Comfort in Shifting Consumer Mindsets and Choice Outcomes

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT This study investigates how predecision comfort, a positive emotional state experienced before making a choice, influences consumers' transition from a deliberative to an implemental mindset. While the notion that comfort facilitates decisive action may seem intuitive, consumer decision‐making theory has predominantly emphasised cognitive ...
Sean Sands   +3 more
wiley   +1 more source

Dark triad personality traits and perfectionism in Peruvian university students: a network analysis. [PDF]

open access: yesBMC Psychol
Ramos-Vera C   +5 more
europepmc   +1 more source

When Social Sharing Increases Pride in Customized Products

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT In the marketplace, customers often customize products. Enabled by technological advances, companies can encourage customers to share these customization experiences (e.g., via social sharing buttons) with others, such as friends. Across six studies with mixed methods (field, lab, online) and in various product domains (food, fitness trackers,
Rocío Alarcón‐López   +2 more
wiley   +1 more source

Stories of Service Slip‐Ups: Judgments of Pre‐Service Deservingness Shape Reactions to Service Failures

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Consumers frequently share service failures, often leading to brand avoidance. Existing research focuses on service‐related factors that emerge during or after the encounter, leaving a critical gap in understanding how pre‐service factors influence reactions.
Bijit Ghosh
wiley   +1 more source

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