Results 11 to 20 of about 23 (22)

Measuring nonprofit marketing strategy performance: the case of museum stores

Journal of Business Research, 2005
John Ford, Sandra Mottner
exaly  

The Consumption of Museum Service Experiences: Benefits and Value of Museum Experiences

Journal of Hospitality Marketing and Management, 2009
Jennifer Kim Lian Chan
exaly  

A visitors’ experience model for mixed reality in the museum

Current Issues in Tourism, 2020
Mariapina Trunfio
exaly  

Toward sustainable museum education practices: confronting challenges and uncertainties

Museum Management and Curatorship, 2017
AlmaDís Kristinsdóttir
exaly  

Museum object as document: Using Buckland's information concepts to understand museum experiences

Journal of Documentation, 2012
Kiersten F Latham
exaly  

A content service deployment plan for metaverse museum exhibitions—Centering on the combination of beacons and HMDs

International Journal of Information Management, 2017
Heesoo Choi
exaly  

The work of science museum educators

Museum Management and Curatorship, 2008
Lynn Tran
exaly  

Fostering customers' pro-environmental behavior at a museum

Journal of Sustainable Tourism, 2017
Heesup Han, Sunghyup Sean Hyun
exaly  

Museum and university mutations: the relationship between museum practices and museum studies in the era of interdisciplinarity, professionalisation, globalisation and new technologies

Museum Management and Curatorship, 2011
exaly  

Drivers of customer decision to visit an environmentally responsible museum: merging the theory of planned behavior and norm activation theory

Journal of Travel and Tourism Marketing, 2017
Heesup Han, Sunghyup Sean Hyun
exaly