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Brands in the eye of the storm: navigating political consumerism and boycott calls on social media
Qualitative Market Research, 2023Vassilis Dalakas +1 more
exaly
The Brand Sustainability Obstacle: Viewpoint Incompatibility and Consumer Boycott
Sustainability, 2021Shu-Chen Chang, Chih-Chien Wang
exaly
Consumer motivation for the decision to boycott: The social dilemma†
International Journal of Consumer Studies, 2018Sung-Wook Yoon, Seongyeon Shin
exaly

