Actual Self-Image Versus Ideal Self-Image: An Exploratory Study of Self-Congruity Effects on Gambling Tourism. [PDF]
Li MH, Lai IKW.
europepmc +1 more source
Changes of Coffee Consumption Behaviors in Korea: The Effects of Image Congruity Toward Brand Name Coffee Shops on Customer Attitude and Repurchase Intention [PDF]
This study attempts to apply the theory of image congruity to the context of brand coffee shops. The purpose of this stuy is to examine the effects of self-congruity and functional congruity on customer attitude and repurchase intention.
Bosselman, Robert +3 more
core +2 more sources
Independent Board of Directors Group Faultlines and CSR: Evidence From India
ABSTRACT This study, leveraging group faultline and upper echelons theories, explores how relation and task‐based faultlines among independent board members influence CSR investment under the contingency effect of the financial slack of the firms. This study, leveraging the concept of group faultline and upper echelons, first hypothesizes how the supra‐
Arpita Agnihotri, Saurabh Bhattacharya
wiley +1 more source
Does brand personality and perceived product quality play a major role in mobile phone's consumers switching behaviour? [PDF]
This study’s main objective is to explore the antecedents of consumer switching behaviour in the mobile industry’s context. At the same time, this study gives a closer focus on the roles that brand personality (BP) and perceived product quality play in ...
Nikhashemi, Seyedrajab * +2 more
core
Abstract Background Religious obsessive‐compulsive disorder (religious OCD; scrupulosity) presents unique challenges in psychotherapy due to the interaction between religious beliefs and obsessive‐compulsive symptoms. Understanding how individuals benefit from psychotherapy in this context can inform more effective and culturally sensitive treatment ...
Taha Burak Toprak
wiley +1 more source
Ambiance Factors, Emotions, and Web User Behaviour:a Model Integrating and Affective and Symbolical Approach [PDF]
The present paper addresses the efficiency of manipulating music in a merchant website, and it:- proposes a review of the literature on ambiance factors in advertising & shopping behaviour, capitalizing on it to:- propose a theoretical framework that ...
Lambert, Brice
core
Abstract Childhood emotional abuse (CEA) has been linked to response‐focused emotion regulation in adulthood. However, the underlying mechanisms remain unexplored. This pre‐registered study examined whether shame mediates the association between CEA history and aversive cognitive perseveration (ACP), including brooding rumination, experiential ...
Mohammadali Amini‐Tehrani +4 more
wiley +1 more source
How to Better Motivate Customers to Participate in the Self-Design Process: A Conceptual Model in Underlying Self-Congruence Mechanism. [PDF]
Yu B, Xu H, Emery B.
europepmc +1 more source
This paper aims to contribute to current leisure services and branding literature by conceptualising the relationship between brand identity, brand image and whether a congruent relationship between the two influences customer satisfaction and loyalty. A
Bridson, Kerrie +2 more
core
The scentscape: An integrative framework describing scents in servicescapes [PDF]
The systematic use of ambient scents is a trend in service companies that is accompanied by increasing research attention. However, we lack a theoretical framework that ad-dresses ambient scents' specific role in physical surroundings of services.
Bartsch, Silke +3 more
core

