Results 51 to 60 of about 7,062 (246)

Who Am I When You're a Bot? Relational Identity and AI Companions

open access: yesJournal of Applied Philosophy, EarlyView.
ABSTRACT Self‐conceptions provide a framework through which we can make sense of ourselves, interpret and navigate the world, plan our lives, and relate to others. Relational influences can greatly shape them, for instance, when others react to us or offer advice. What if this ‘other’ is not a human being, but an AI?
Muriel Leuenberger
wiley   +1 more source

When brands show a human side, hearts open a wide! Enhancing prosocial behavior through anthropomorphized brand messaging in cause related marketing

open access: yesFrontiers in Communication
This paper discusses the influence mechanism of prosocial behavior through anthropomorphized brand messaging in cause related marketing among young adults, based on heuristic systematic model, the study assesses how different modes of information ...
L. Durgha Devi, Thangaraja Arumugam
doaj   +1 more source

You, Me, and the AI: The Role of Third‐Party Human Teammates for Trust Formation Toward AI Teammates

open access: yesJournal of Organizational Behavior, EarlyView.
ABSTRACT As artificial intelligence (AI) becomes increasingly integrated in teams, understanding the factors that drive trust formation between human and AI teammates becomes crucial. Yet, the emergent literature has overlooked the impact of third parties on human‐AI teaming.
Türkü Erengin   +2 more
wiley   +1 more source

Various Consumer Needs for “Facial” Product Designs:

open access: yesMaketingu Janaru, 2019
Some manufacturers anthropomorphize their products to strengthen the personal relationship between the products and their customers. For anthropomorphized products, the “face” is the most important part in terms of consumer evaluation of their ...
Akinori Ono
doaj   +1 more source

Disrupting the Chain of Displaced Aggression: A Review and Agenda for Future Research

open access: yesJournal of Organizational Behavior, EarlyView.
ABSTRACT Displaced aggression refers to instances in which a person redirects their harm‐doing behavior from a primary to a secondary, substitute target. Since the publication of the first empirical article in 1948, there has been a noticeable surge in research referencing this theory in both management and psychology journals.
Constantin Lagios   +4 more
wiley   +1 more source

How Do Virtual Influencers Affect Consumer Brand Evangelism in the Metaverse? The Effects of Virtual Influencers’ Marketing Efforts, Perceived Coolness, and Anthropomorphism

open access: yesJournal of Theoretical and Applied Electronic Commerce Research
Modern commercial organizations have started to embrace the metaverse platform as a new channel for marketing their products and services. As prominent brand representatives, virtual influencers are responsible for strengthening consumer–brand ...
Maja Gulan   +3 more
doaj   +1 more source

Human-centered Electric Prosthetic (HELP) Hand [PDF]

open access: yes, 2019
Through a partnership with Indian non-profit Bhagwan Mahaveer Viklang Sahayata Samiti, we designed a functional, robust, and and low cost electrically powered prosthetic hand that communicates with unilateral, transradial, urban Indian amputees through a
Ferris, Jamie   +3 more
core   +1 more source

The Mediation Effect of Trusting Beliefs on the Relationship Between Expectation-Confirmation and Satisfaction with the Usage of Online Product Recommendation [PDF]

open access: yes, 2016
Online Product Recommendations (OPRs) are increasingly available to onlinecustomers as a value-added self-service in evaluating and choosing a product.Research has highlighted several advantages that customers can gain from usingOPRs.
Ashraf, M. (Muhammad)   +2 more
core   +3 more sources

Preparing for Tomorrow's Teamwork: Insights From eSports on How Human Expertise Shapes Training Needs for AI‐Integrated Work

open access: yesJournal of Organizational Behavior, EarlyView.
ABSTRACT As organizations increasingly adopt human‐AI teams (HATs), understanding how to enhance team performance is paramount. A crucially underexplored area for supporting HATs is training, particularly helping human teammates to work with these inorganic counterparts.
Caitlin M. Lancaster   +5 more
wiley   +1 more source

Is AI an Algorithm by Any Other Name? Behavioral Reactions to AI‐ and Model‐Based Demand Planning Algorithms

open access: yesJournal of Operations Management, EarlyView.
ABSTRACT With the ongoing deployment of AI algorithms, managers do not know whether existing demand planning processes account for possible differences in human behavior when using AI‐based systems in comparison to legacy model‐based systems. This study examines how human behavior may differ when performing demand forecasting tasks due to the ...
Finnegan McKinley   +3 more
wiley   +1 more source

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