Results 71 to 80 of about 7,062 (246)
Is Bouba Sweet and Kiki Sour?:
It is well established that the shape of food packaging can influence taste perception. Focusing on the Bouba-Kiki effect, this study investigated how organic, rounded shapes and angular shapes on product packages affect taste evaluations from the ...
Keisaku Kunita
doaj +1 more source
Rufinus and Jerome's Ascetic Communities: Origenism in the Early Church [PDF]
The ascetic regimens Rufinus and Jerome advocated to females within and outside their monastic communities included similar forms of abstinence, yet the differing motivations and goals of these practices reveal early theological engagement with Origen ...
Duraney, Stephen
core
Abstract Background Despite the availability of several equine pain assessment tools, their use in equine veterinary practice appears limited compared to small animal practice. This study explores potential barriers to equine pain assessment, as reported by staff at a single UK equine teaching hospital.
Olivia Curry +4 more
wiley +1 more source
What does it take to turn a tool into a talking tool and that into an ultimate authority? Generative artificial intelligence (GenAI) in its diverse forms, such as large language models (LLMs), is celebrated as a useful tool. But LLM‐based conversational agents, or chatbots, the software applications through which ordinary users are likely to engage ...
Webb Keane
wiley +1 more source
Games people play with brands: An application of Transactional Analysis to marketplace relationships. [PDF]
Relationships have been normalised in marketing theory as mutuality beneficial, long-term dyads. This obscures their emotional content, ignores critical conceptualisations of corporate exploitation, and fails to capture the range of possible marketplace ...
Avery J. +26 more
core +1 more source
ABSTRACT Tracing the early adoption of computer gang databases by the Los Angeles County Sheriff's Department and the Los Angeles Police Department in the 1980s to the deployment of computationally‐assisted surveillance during the Vietnam War, this paper uses a genealogical approach to compare surveillance technologies developed across the arc of ...
Christina Hughes
wiley +1 more source
The Persuasive Power of AI Avatars Through Trust Transfer and the Elaboration Likelihood Model
Drawing upon the Elaboration Likelihood Model (ELM) and Trust Transfer Theory, this study investigates how AI digital avatars influence consumer trust and purchase intention.
Ching-Jui Keng +2 more
doaj +1 more source
The perception of emotion in artificial agents [PDF]
Given recent technological developments in robotics, artificial intelligence and virtual reality, it is perhaps unsurprising that the arrival of emotionally expressive and reactive artificial agents is imminent.
Cross, Emily S. +2 more
core +2 more sources
When machines invent: How AI shapes patent litigation outcomes
Abstract Artificial intelligence (AI) is no longer merely a tool of invention. It has become an inventor. As AI systems increasingly contribute to the design and discovery of new technologies, their involvement raises novel challenges for patent law. This essay presents the first empirical test of whether jurors systematically perceive alleged patent ...
Joseph J. Avery, W. Michael Schuster
wiley +1 more source
Virtual influencers (VIs) are increasingly integrated into brand communication strategies, offering novel opportunities for audience engagement, message control, and digital differentiation.
Donia Khalfallah, Veronika Keller
doaj +1 more source

