Results 191 to 200 of about 5,963,792 (371)

How do both firm‐level resources and country‐level competitiveness shape the relationship between alliance portfolio diversity and radical innovation? A comparison between the food and other manufacturing industries

open access: yesAgribusiness, EarlyView.
Abstract This study examines how European food companies can operationally leverage the value created by strategic alliances into commercially viable products. More importantly, it emphasizes that the effects of alliance portfolio diversity (APD) on radical innovation performance can be achieved not only directly, but also via moderating roles, that is,
María Ancín   +2 more
wiley   +1 more source

Leveraging Machine Learning to Analyze Influencer Credibility’s Impact on Brand Admiration and Consumer Purchase Intent in Social Media Marketing

open access: yesHuman Behavior and Emerging Technologies
This study harnesses the power of machine learning to unravel the intricate dynamics of influencer credibility in shaping brand admiration and consumer purchase intent within the realm of social media marketing.
Karam Zaki, Abrar Alhomaid, Hany Shared
doaj   +1 more source

THEORETICAL GROUNDS FOR SOME MAIN ISSUES OF THE INTEGRATED EUROPE AND OF THE KNOWLEDGE BASED ECONOMY IN THE ROMANIAN ECONOMIC THOUGHT [PDF]

open access: yes
Paper underlines some essential elements of the economic thought of some most important Romanian economists of the 20th century, reconsidering them in the actual European knowledge society.Methodologically, the paper resorts to the roots of the ...
Jivan Alexandru
core  

Are agrochemical‐free and biodiversity‐friendly attributes substitutes or complements? Evidence from a coffee choice experiment

open access: yesAgribusiness, EarlyView.
Abstract Eco‐labels inform consumers about the sustainable attributes of a product, but consumer face challenges to differentiate and select for specific attributes. Certification programs are similarly challenged to incentivize adoption of sustainable practices in product supply chains when consumer ability to differentiate sustainable attributes is ...
Nicolas Gatti   +5 more
wiley   +1 more source

CREATIVE ECONOMY. DETERMINANTS AND STAKES OF CREATIVITY AND INNOVATION MANAGEMENT. REGIONAL INGRESSIONS [PDF]

open access: yes
Within the framework of creative economy the creative and innovative management represents a strategic issue to consider when stimulating the enhancement of competitiveness among companies and countries.
IVANOVICI MINA   +2 more
core  

Exploring consumption profiles, consumer experience and quality claims of Canary Islands' cider (Spain): A multidimensional analysis

open access: yesAgribusiness, EarlyView.
Abstract The exponential expansion of the global cider market positions it as a viable alternative to traditional choices such as wine and beer. Nevertheless, there exists a paucity of research examining the various factors influencing consumer interest in cider.
Eva Parga Dans   +3 more
wiley   +1 more source

Home - About - Disclaimer - Privacy