Results 11 to 20 of about 25,103,204 (235)
Effective Business Communication: Principles and Practice for the Information Age
, 1998 This textbook is a wide-ranging review of business communication. The first part, which is based around relevant theories and research evidence, addresses generic issues such as: how to overcome different sources of 'noise'; effective ways to use words ...
Blundel, Richard
core +5 more sources
Verbal and Nonverbal Communication in Business Activities [PDF]
Ovidius University Annals: Economic Sciences Series, 2022 When discussing business communication, authors usually approach it from a linguistic, psychological, psycholinguistic or an economic/business perspective. We would like to add another perspective, i.e. communication management.
Lavinia Nădrag
doaj
MODEL OF MARKETING COMMUNICATIONS EFFECTIVENESS IN THE BUSINESS-TO-BUSINESS MARKETS
Economic research - Ekonomska istraživanja, 2012 Much of the research into marketing communications has focused on the consumer market with little regard to date for the business-to-business market. This paper focuses on a development and testing of a model of marketing communication effectiveness in the business-to-business market.
Jerman, Damjana, Završnik, Bruno
openaire +3 more sources
Toward Effective Advertising: A Diagnostic Model for Business Communication [PDF]
Journal of Business, Communication and TechnologyThis study proposes a multilayer diagnostic paradigm for culturally attuned advertising to enhance managerial decision-making in international markets. Contemporary advertisements must balance operating globally and remaining authentic to local cultures ...
Shima Ebrahimi +3 more
doaj +1 more source
NATIONAL STEREOTYPES OF COMMUNICATIVE BEHAVIOR IN VIRTUAL BUSINESS COMMUNICATION
Вестник Волгоградского государственного университета: Серия 2. Языкознание, 2020 The article is devoted to cross-cultural issues of virtual business communication. The urgency of this research is in finding out the causes of failures in virtual business communication between Russian and Vietnamese business partners.
Olga A. Uskova, Le Thi Phuong Linh
doaj +1 more source
THE POWER OF EFFECTIVE COMMUNICATION. STRATEGIES, TECHNIQUES AND CHANGES IN BUSINESS COMMUNICATION
Revista Economica, 2022 More than ever, in this period it is very important to communicate effectively, on a personal and professional level. We have to find the most useful methods and techniques for the information we want to transmit or receive. After 2020, many aspects have changed in the communication process, especially in the field of business communication.
openaire +2 more sources
Jurnal Performa, 2022 : This research is done to see the effect and pattern on advertising literacy with communication effectiveness thats is moderated by tie strength on start-up business of Universitas Ciputra students.
Evelyn Tjiong, Teofilus .
doaj +1 more source
Defining Dialogues: Tracing the Evolution of Human-Machine Communication [PDF]
, 2023 This introduction to the volume discusses the evolving field of Human-Machine Communication (HMC), drawing on insights from the philosophy of science.
Edwards, Autumn +4 more
core +1 more source
Teaching Dialogue and Polylogue to Non-Linguistic Students: Competence-Based Approach
Высшее образование в России, 2020 Competence-based approach to the use of practice-oriented technologies and the creation of an innovative learning environment is the current trend of Russian higher education.
I. E. Abramova, O. M. Sherekhova
doaj +1 more source
THE ROLE OF COMMUNICATION IN EFFECTIVE BUSINESS MANAGEMENT
Scientific Papers of Silesian University of Technology Organization and Management Series11111111Purpose: This study aims to investigate the role of communication in effective business management by comparing internal communication systems in two companies, focusing on managerial practices, employee perceptions, and communication tools. Design/methodology/approach: A quantitative survey of 220 employees assessing 15 aspects of internal ...
Dariusz Baran +10 more
openaire +4 more sources