Results 71 to 80 of about 142,564 (260)

THE CONTRIBUTION OF BUSINESS CONFIDENCE INDICATORS IN SHORT-TERM FORECASTING OF ECONOMIC DEVELOPMENT [PDF]

open access: yesAnnals of the University of Oradea: Economic Science, 2012
In this paper we study the usefulness of using confidence indicators derived from business surveys in the assessment of the state of economy and in short-term forecasting.
Gagea Mariana
doaj  

Animal‐Based Brands Taking the Plant‐Based Opportunity: A Tasting Experiment Exploring Consumer Acceptance of Plant‐Based Brand Extensions

open access: yesAgribusiness, EarlyView.
ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani   +6 more
wiley   +1 more source

Assessing the Impact of Promotions on Consumer Purchasing Behavior During Crises

open access: yesAgribusiness, EarlyView.
ABSTRACT Understanding how households modify their food expenditure decisions during times of crisis is essential because consumer purchasing behavior frequently changes during these times. This study looks at these behavioral shifts during the COVID‐19 pandemic, concentrating on how price sensitivity and response to sales promotions changed over the ...
Wafa Mehaba, José María Gil
wiley   +1 more source

BUSINESS ACTIVITY AS A MULTI-LEVEL CATEGORY

open access: yesRussian Journal of Economics and Law, 2014
Objective: the analysis of approaches to the assessment of business activity as a multi-level category. Methods: abstract logic. Results: it is proposed to consider the business activity of individuals and associations (up to cross-border one) as a multi-
A. A. Fatkhullina
doaj  

The Characteristics of MSME Entrepreneurs in Surakarta, Indonesia

open access: yesAPMBA (Asia Pacific Management and Business Application), 2019
This study aims to characterize the profile of entrepreneurs from micro, small and medium enterprises (MSME) and core business employees in Surakarta, one of the heritage city in Indonesia.
Asri Laksmi Riani   +2 more
doaj   +1 more source

Video and Text‐Based Supplemental Health Information and Consumer Willingness to Pay for Nutrient‐Enhanced Eggs

open access: yesAgribusiness, EarlyView.
ABSTRACT Nutritional information is very important in the food choices of consumers. However, when they are too scientific or technical, they have the potential to confuse consumers, resulting in information asymmetry and dissuading them from making beneficial choices.
Edeoba W. Edobor   +3 more
wiley   +1 more source

Mapping the Innovation DNA of Agribusiness Firms: A Multi‐Method Analysis of Strategic Capabilities and Performance

open access: yesAgribusiness, EarlyView.
ABSTRACT Innovation is essential for competitiveness in agribusiness facing dynamic environments. This study examines how market orientation, marketing, relational, and social capabilities influence innovation performance. Using data from 751 Spanish firms and a multi‐method approach that integrates Structural Equation Modeling (PLS‐SEM), Necessary ...
Beatriz Corchuelo Martínez‐Azúa   +1 more
wiley   +1 more source

KOMUNIKASI BISNIS PEMASARAN ONLINE (Proses dan Strategi Pemasaran Online Bagi Pelaku Bisnis di Kota Kupang)

open access: yesJournal of Management Small and Medium Enterprises (SME's), 2019
Business communication which is built in the online shop-reaching not only limited to correspondence and advertising that are likely to be persuasive, but also cover all aspects.
Yermia Djefri Manafe
doaj   +1 more source

Consumer Acceptance of New Sustainable Food Technologies: Upcycling Technology, Biostimulants, and Artificial Intelligence

open access: yesAgribusiness, EarlyView.
ABSTRACT Food systems have a significant impact on environmental sustainability, underscoring the need for innovative technologies to support more sustainable agricultural methods. However, the adoption of these technologies hinges on consumer acceptance, making the analysis of consumer perceptions essential.
Greta Castellini, Guendalina Graffigna
wiley   +1 more source

Spatial-temporal business partnership selection in uncertain environments [PDF]

open access: yesFME Transactions, 2015
Small and Medium (SME) companies are facing growing challenges while trying to implement globalized business strategies. Contemporary business models need to account for spatial-temporal changeable environments, where lack of confidence and uncertainty ...
Arrais-Castro António   +3 more
doaj  

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