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Identifying the Determining Components of Value of Influencer Marketing for Businesses with Content Analysis [PDF]
Influencer marketing refers to the engagement of influential users who have the credibility, following and motivation to spread positive word of mouth advertising on blogs and social media and is a key component of digital marketing strategies for ...
Morteza Movaghar +1 more
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Acknowledgment to the Reviewers of Businesses in 2022
High-quality academic publishing is built on rigorous peer review [...]
Businesses Editorial Office
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This paper examines the technological structures of the manufacturing and the ICT sectors in Korea to examine the potential shift of dominant technological sectors in the era of the Fourth Industrial Revolution (4IR). By using patent data of Korean firms
Bogang Jun +4 more
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The COVID-19 pandemic has devastated the global airline industry. In Indonesia alone, the industry suffered USD 8.225 billion loss in revenue and recorded a 50% drop in passenger demand in 2020 compared to the previous year. The low demand for air travel
Aninda Puspa Paramita, Lily Sudhartio
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Background While various quantitative studies based on the Unified Theory of Acceptance and Use of Technology (UTAUT) and Technology Acceptance Models (TAM) exist in the general medical sectors, just a few have been conducted in the behavioral sector ...
Sooyoung Yoo +7 more
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Background Antimicrobial resistance (AMR) is a growing problem worldwide in need of global coordinated action. With the endorsement of the Global Action Plan (GAP) on AMR in 2015, the 194 member states of the World Health Organization committed to ...
Louise Munkholm, Olivier Rubin
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Laboratory Environment Monitoring: Implementation Experience and Field Study in a Tertiary General Hospital [PDF]
ObjectivesTo successfully introduce an Internet of Things (IoT) system in the hospital environment, this study aimed to identify issues that should be considered while implementing an IoT based on a user demand survey and practical experiences in ...
Seungjin Kang +5 more
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Majority of Fortune 500 Companies in 2018 Did Not Recognize Risk of Epidemics Such as COVID-19
Infectious disease threats, like the 2002 severe acute respiratory syndrome coronavirus (SARS-CoV) disease, 2009 pandemic influenza A (H1N1), and the current coronavirus disease 2019 (COVID-19), pose multisectoral risk with the potential for wide-ranging
Pia D. M. MacDonald +4 more
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La dialectique entreprises-musées dans des territoires en reconversion. Le cas du textile roannais
Why and how are museums and companies able to collaborate while at the same time pursuing fundamentally different, even contradictory, goals: for the former, to generate social value, or economic value for the latter.
Jacques Poisat
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Paperless custom clearance and business supply chains [PDF]
Purpose – Seaports play an immeasurable role in the advancement of international trade. They have been the common avenue for the transportation of goods and services from one continent to another, and it has also been the linking transport of one mode of
Louis Bassa +2 more
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