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Digitising payments for campaign health workers in Africa: the promise and the path to sustainable scale. [PDF]
Waiswa P +9 more
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Examining epidemiological models and economic analyses of typhoid conjugate vaccine: A scoping review. [PDF]
Mandaliya P +8 more
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Campaign Management of the Fourth Generation
2009 42nd Hawaii International Conference on System Sciences, 2009Campaign management enables companies to address customers in the best possible way with suitable campaigns according to given marketing objectives. Currently three approaches of campaign management have evolved in practice, differing in the way of selecting customers for competing campaigns.
Hippner, Hajo +2 more
exaly +2 more sources
Springer Texts in Business and Economics, 2012
Werner Reinartz, Reinartz Werner
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Werner Reinartz, Reinartz Werner
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Crowdsensing campaigns management in smart cities
International Journal of Grid and Utility Computing, 2021The use of information technology is one way to help in solving urban problems, aiming for the development of smart cities. Crowdsensing mechanism is an important tool in this process, exploring a collective intelligence and organising a collaboration of large groups of people.
Carlos Roberto De Rolt +3 more
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Managing Publicity Campaigns with Semantic Technologies
2010 IEEE Fourth International Conference on Semantic Computing, 2010Tracking accurate readership, impact and timely delivery of the news is an important problem faced by Publicity Campaign managers. We present a solution for publicity campaign management and tracking with an integrated semantic infrastructure, called Knowle. Through detailed a walkthrough, we show how the system can be used for campaign management in a
Wee Tiong Ang +4 more
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2008
Many database marketing programs are constructed as one-shot efforts - they determine the best campaign to implement now. However, more recently, academics and companies have recognized that the actions we take now influence what actions we will be compelled to take in the future, and if the current actions are not managed correctly, these future ...
Robert C. Blattberg +2 more
openaire +1 more source
Many database marketing programs are constructed as one-shot efforts - they determine the best campaign to implement now. However, more recently, academics and companies have recognized that the actions we take now influence what actions we will be compelled to take in the future, and if the current actions are not managed correctly, these future ...
Robert C. Blattberg +2 more
openaire +1 more source
Outsourcing in Campaign Management - an economic approach to campaigning
2016Die Dissertation untersucht die Determinanten für den Umfang von Auslagerung von Aufgaben im Kampagnenmanagement. Es wird die Hypothese aufgestellt, dass der Grad der Auslagerung negativ zur Höhe der politischen Transaktionskosten und zum Kontrollverslust über die Kampagnenorganisation korreliert.
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Journal of Political Science Education, 2018
ABSTRACTWhen approached about working with colleagues to develop a new course revolving around the inner-workings of a political campaign, one thing was obvious to me: We had to give the course the...
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ABSTRACTWhen approached about working with colleagues to develop a new course revolving around the inner-workings of a political campaign, one thing was obvious to me: We had to give the course the...
openaire +1 more source
Comparative Study and Campaign Management: The Brandt Campaign in Western Germany
The Western Political Quarterly, 1962N MORE THAN ONE sense the study of campaign management still lies on the borderline where the science of politics meets the art of politics. Only a few decades ago, campaigning was strictly an occult art practiced by the old professionals of the business of politics.
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