Results 191 to 200 of about 35,862 (266)

Leveraging Explicit Conclusions to Manage Cognitive Load in Social Media Advertising

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT How can advertisers break through the competition for consumers' limited mental bandwidth? Drawing on Prospect Theory and Elaboration Likelihood Model, this research examines how cognitive load shapes consumer responses to sustainability messaging on social media, focusing on ads with explicit versus implicit conclusions.
Matthew Pittman, Sitan Li, Bixuan Sun
wiley   +1 more source

Chronic Loneliness Reduces Choice Likelihood of Products With Prosocial Attributes

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Chronic loneliness influences consumer preferences and behaviors in various consumption domains. Building on the evolutionary theory of loneliness (ETL), this article extends the marketing and psychology literature on the effects of chronic loneliness to prosocial consumption.
Nasrin Yazdanian   +2 more
wiley   +1 more source

Identification of Predictive Signatures for Osimertinib‐Associated Interstitial Lung Disease: Integrating Ensemble Machine Learning and Temporal Dynamics

open access: yesMedicine Bulletin, EarlyView.
ABSTRACT The shift toward chronic management of EGFR‐mutant lung cancer underscores the urgent need to identify molecular features potentially relevant to osimertinib‐associated interstitial lung disease (ILD). This study aimed to investigate candidate molecular mechanisms of this toxicity by integrating putative osimertinib target profiles with ILD ...
Yilin Ye   +5 more
wiley   +1 more source

Deconstructing the moral circle: Obligations as the driver of moral expansion. [PDF]

open access: yesBr J Soc Psychol
Crimston CR   +4 more
europepmc   +1 more source

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