Results 91 to 100 of about 4,668,368 (109)

Marketing innovation and internationalization in smart city development: a systematic review, framework and research agenda

International Marketing Review, 2021
Francesca Masciarelli, Michael Christofi, Lea Iaia   +2 more
exaly  

City marketing and planning in two Greek cities: plurality or constraints?

European Planning Studies, 2020
Theodore Metaxas, Nicholas Karachalis, Alex Deffner   +2 more
exaly  

CITY BRANDING: AN EFFECTIVE ASSERTION OF IDENTITY OR A TRANSITORY MARKETING TRICK?

Tijdschrift Voor Economische En Sociale Geografie, 2005
Mihalis Kavaratzis
exaly  

Partners in coffeeshops, canals and commerce: Marketing the city of Amsterdam

Cities, 2007
Mihalis Kavaratzis, G J Ashworth
exaly  

Making sense of place: from cold to warm city marketing

Journal of Place Management and Development, 2010
Gert-Jan Hospers
exaly  

Blending foodscapes and urban touristscapes: international tourism and city marketing in Indian cities

International Journal of Tourism Cities, 2020
Hiran Roy, Alberto Amore
exaly  

Lynch, Urry and city marketing: Taking advantage of the city as a built and graphic image

Place Branding and Public Diplomacy, 2009
Gert-Jan Hospers
exaly  

Marketing the Host City: Analyzing Exposure Generated By a Sport Event

International Journal of Sports Marketing and Sponsorship, 2003
B Christine Green
exaly  

City branding: An effective assertion of identity or a transitory marketing trick?

Place Branding and Public Diplomacy, 2006
Mihalis Kavaratzis
exaly  

Applying City Marketing as a Tool to Support Sustainable Development in Small Cities: Case Study in Ukraine

Transportation Research Procedia, 2016
Natalya Bibik, Andrii Galkin
exaly