Results 21 to 30 of about 506,477 (231)

Linking the Utilization of Clickbait Headlines and News Marketing Communication Strategy in Online Media

open access: yesJurnal the Messenger
Introduction: The competition in the news industry makes online media portal companies constantly bombard consumers with persuasive news, not a few online media use clickbait on news titles to attract readers to click the news.
Rahma Santhi Zinaida   +2 more
semanticscholar   +3 more sources

LINGUISTIC MEANS OF CLICKBAIT IN YOUTUBE NEWS

open access: yesВісник Житомирського державного університету імені Івана Франка. Філологічні науки
The article is devoted to studying linguistic means of clickbait in the headlines of YouTube channels TSN and 24 Channel – the most popular news sources on YouTube, according to the USAID-Internews study "Ukrainian Media, Attitudes and Trust in 2024".
M. Chadiuk
semanticscholar   +4 more sources

Flagging clickbait in Indonesian online news websites using fine-tuned transformers

open access: yesInternational Journal of Electrical and Computer Engineering (IJECE), 2023
Click counts are related to the amount of money that online advertisers paid to news sites. Such business models forced some news sites to employ a dirty trick of click-baiting, i.e., using hyperbolic and interesting words, sometimes unfinished sentences in a headline to purposefully tease the readers.
Muhammad Noor Fakhruzzaman   +3 more
openaire   +3 more sources

ANALYTICAL CLICKBAIT STRATEGIES IN NEWS HEADLINES: A CASE STUDY OF MSTAR

open access: yesInternational Journal of Modern Trends in Social Sciences
In the contemporary digital landscape, clickbait strategies may drive engagement, but they can also erode the credibility of both content and media organisations. This study adopted a quantitative research methodology to examine the use of clickbait headline strategies and identify recurring patterns among online journalists.
Siti Aishah, Chu Abdullah   +1 more
openaire   +3 more sources

Strategies for creating headlines on Serbian online news portals [PDF]

open access: yesCM. Communication and Media, 2021
Online media are assuming greater role when it comes to informing public in Serbia, currently holding second place, after Television, which is still the main source of information.
Kvapil Milena
doaj   +1 more source

Clickbait as a Potential Threat in the Development of Cybercrime in Indonesia

open access: yesJurnal USM Law Review, 2023
This research examines the advancement and extensive diffusion of online news in Indonesia which contains discrepancies between the titles displayed and the content displayed (clickbait), where the content has the potential to contain backlinks that can
Victoria Vanessa, Aji Lukman Ibrahim
doaj   +1 more source

Clickbait Post Detection using NLP for Sustainable Content [PDF]

open access: yesE3S Web of Conferences, 2023
Clickbait is a significant problem on online media platforms. It misleads users and manipulates their engagement. A user who clicks on a clickbait link may be taken to a website full of ads, or that requires them to pay for something.
Ganapati Raju N.V.   +5 more
doaj   +1 more source

Stop Clickbait: Detecting and preventing clickbaits in online news media [PDF]

open access: yes2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining (ASONAM), 2016
2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining (ASONAM)
Abhijnan Chakraborty   +3 more
openaire   +2 more sources

Manipulative Means in Clickbait Headlines of Online Media [PDF]

open access: yesАктуальные проблемы филологии и педагогической лингвистики, 2023
The paper deals with manipulative means in clickbait headlines of online media. The aim of the article is to distinguish and examine the used in implicit clickbaits manipulative means which help to cultivate the reader’s interest and make them pass to ...
Olga V. Loutovinova
doaj   +1 more source

CLICK-ID: A novel dataset for Indonesian clickbait headlines

open access: yesData in Brief, 2020
News analysis is a popular task in Natural Language Processing (NLP). In particular, the problem of clickbait in news analysis has gained attention in recent years [1, 2].
Andika William, Yunita Sari
doaj   +1 more source

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