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Cluster Analysis in Marketing Research: Review and Suggestions for Application
, 1983Girish N. Punj, D. Stewart
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Journal of the Royal Statistical Society. Series A (General), 1975
R. M. Cormack, Brian Everitt
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R. M. Cormack, Brian Everitt
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Cluster analysis in empirical OM research: survey and recommendations
, 2017M. Brusco +3 more
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