Results 51 to 60 of about 237,990 (307)

The Coca Cola Brand and Sustainability [PDF]

, 2018
This exploratory paper looks to provide a review of the sustainability themes that have been embedded into the Coca Cola brand and offers some reflections on the relationship between sustainability and branding.
Comfort, Daphne, Jones, Peter
core   +1 more source

Coca Cola in Indonesia: A Lesson of How to Successfully Break into New Market with a Coke

, 2021
Indonesia has been attractive investment destination to many multinational companies since a long time ago, due to its big population, plenty natural resources and cheap labors, including to Coca Cola.
D. Susilo
semanticscholar   +1 more source

Explicit Evidence on an Implicit Contract [PDF]

We offer the first direct evidence of an implicit contract in a goods market. The evidence we offer comes from the market for Coca-Cola. We demonstrate that the Coca-Cola Company left a substantial amount of written evidence of its implicit contract with
Andrew T. Young, Daniel Levy
core   +6 more sources

The Penta Helix Synergy in Creating DESA BESTARI a Smart Village Marvel

Journal of Nonformal Education
Rural communities encounter distinct development challenges, necessitating innovative solutions like the smart village initiative. This article delves into the successful implementation of the "Desa Bestari" smart village initiative and the collaborative
Dida Nurhaida, Ida Busnetty, Tulus Tulus Tahi Hamonangan Tambunan, Nurlida Fatmikasari, Ardiyanto Ardiyanto   +4 more
doaj   +1 more source

Corporate Capitalism or Coca-Colonization?:Economic Interests, Culturel Concerns, Tax Policies and Coca-Cola in Denmark from 1945 to the Early 1960s [PDF]

, 2012
The history of Coca-Cola in Denmark in the early post-war years offers a fascinating case for studying the close links between Cold War politics, business interest and cultures of consumption.
Petersen, Klaus, Sørensen, Nils Arne
core   +1 more source

Analysis of the Surface Morphology of Dental Enamel Exposed to Ready-to-Drink Alcoholic Beverages. [PDF]

Int J Dent
Background Ready‐to‐drink (RTD) alcoholic beverages often contain organic acids that lower pH and promote enamel demineralization, yet their erosive potential remains insufficiently explored. Objective This study aimed to evaluate the erosive potential of RTDs through chemical characterization and analysis of enamel surface alterations.
de Paiva MAA, Forte AG, da Cunha JL, de Souza Silva PV, de Sousa EBG, de Oliveira AFB.   +5 more
europepmc   +2 more sources

The Effect of Eco-Friendly Packaging on Consumer Purchase Intention: a Study of Coca-Cola Sustainable Packaging Practices

Journal of the Community Development in Asia
Being among the biggest beverage manufacturers in the world, Coca-Cola has recently embraced a variety of sustainability measures, such as water conservation, reduced packaging, and the use of renewable energy. However, the idea begs the issue of whether
Nur Fatin Nabilah Binti Azaini Imran, Nur Firyal Binti Noor Effendee, Nur Hazwani Husna Binti Mohd Faris, Nur Irdina Safi Binti Mohd Puad, Nitin Nitin, Vanshika Verma, Kumar Mayur, Ling Lim Hui, Chien Ng Wei, Meenu Baliyan, Daisy Mui Hung Kee   +10 more
semanticscholar   +1 more source

Selling Local Modernization through the Global Corporation: Coca-Cola Bottling in Colombia, 1927-1944

Historia y Sociedad, 2018
The Coca-Cola Company sold drink concentrates and licensed rights to its trademarked brands to contracted bottlers who produced and sold bottled drinks in designated geographic areas around the world, including Colombia, beginning in 1927.
Amanda Ciafone
doaj   +1 more source

The drivers influencing the relationship between sales representatives and customers and the impact this relationship has on sales volume within Coca-Cola’s Western Cape region

South African Journal of Business Management, 2008
Companies within the FMCG sector are continually trying to create value from their brands by increasing their margins and/or selling more of their products.
F. J. Herbst, C. L. Forrest
doaj   +1 more source

Дослідження управління багатонаціональною корпорацією, на прикладі компаніїb "Кока-Кола" [PDF]

, 2019
The main purpose of this research paper is to investigate system of management of multinational corporations and to give recommendations as for system of management at Coca-Cola Company.
Oduntan, Ibrahim Abiodun, Одунтан, Ібрагім   +1 more
core