Results 111 to 120 of about 41,310 (256)

Measuring Consumer Aversion Toward AI in Marketing Communication and Assessing Its Relationship to Brand Perceptions and Purchase Intention

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Some consumers exhibit aversion toward artificial intelligence (AI), particularly when it is embedded in persuasive marketing communication (MarCom). Here, we developed and validated a measure of consumer aversion to AI in MarCom and examined its downstream consequences for brand perceptions and purchase intention.
Louvins Pierre, Viviana Carolina Zambrano Rodriguez, Jiayi (Joy) Wang   +2 more
wiley   +1 more source

Inclusive or Inauthentic? Consumer Scepticism Towards LGBTQ‐Themed Cause‐Related Marketing

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Cause‐related marketing (CRM) is widely used to signal corporate social responsibility and engage ethically motivated consumers, yet its effectiveness remains contested in identity‐sensitive domains such as LGBTQ inclusion. Drawing on Social Identity Theory and Attribution Theory, this research examines how LGBTQ cause identification ...
Wilson N. Ndasi
wiley   +1 more source

Sustainable Luxury: Understanding Consumer Responses to Purpose‐Driven Brand Strategies

Journal of Consumer Behaviour, EarlyView.
ABSTRACT The study examines the dilemma faced by consumers in balancing the concepts of sustainability and luxury in the context of self‐gifting. The research is based on the Affect‐Behavior‐Cognition (ABC) framework and the Consumer‐Brand Identification (CBI) theory, which seeks to understand how the perceived sustainability–luxury fit and brand ...
Subhajit Pahari, Munmun Patra, Kiran Menghani, Park Thaichon   +3 more
wiley   +1 more source

Measuring the Burden of Choice: Development and Validation of a Choice Overload Scale

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Excessive choice imposes substantial cognitive demands on consumers, impair decision‐making, and generate negative consumer responses—a phenomenon widely known as the choice overload effect. Despite its conceptual prominence in consumer research and its enduring relevance in today's consumer markets, existing approaches to measuring choice ...
Jennifer Musial
wiley   +1 more source

Depression, Anxiety and Criminal Behaviour Between Ages 32 and 48: A Propensity Score Matching Analysis From the Cambridge Study in Delinquent Development

Criminal Behaviour and Mental Health, EarlyView.
ABSTRACT Background Depression, anxiety and criminal behaviour are often correlated, but the direction and nature of these associations remain contested. Aims To investigate the temporal relationships between depression and/or anxiety and criminal behaviour at age 32 and depression and/or anxiety and criminal behaviour at age 48.
Kim Reising, Maria M. Ttofi
wiley   +1 more source

A Modified Technique for Converting Retrograde Femoral Artery Access to Antegrade Access With the Assistance of a Long Sheath

Catheterization and Cardiovascular Interventions, EarlyView.
ABSTRACT Background Percutaneous femoral access serves as the cornerstone of endovascular therapy of lower extremity arterial disease. In complex cases, the arterial disease of lower extremity are involve in ipsilateral iliac artery pathology, which conventional treatment strategies typically require multiple punctures or staged procedures.
Guangfeng Zheng, Ze Wang, Chuanyong Li, Qiang Zhang, Zhichang Pan, Shuming Shi, Jianjie Rong   +6 more
wiley   +1 more source

Validation of Confirmatory Factor Analysis (CFA) Adaptation of The Family Strengths Measurement Tool In Indonesian

Psikoborneo: Jurnal Ilmiah Psikologi
The concept of family strength not only focuses on the ability to overcome challenges, but also involves identifying strengths that can be optimized within the family. Measurement instruments are needed to identify family strengths. One such measurement instrument is the Qatar Family Strength (QFS), which consists of seven dimensions: commitment to ...
Safarina Firdausi Royhana, Ratna Jatnika, Fitri Ariyanti Abidin   +2 more
openaire   +1 more source

Career Awareness and Career Futures: The Mediating Roles of Career Adaptability and Career Stress Among Preservice Teachers

The Career Development Quarterly, EarlyView.
ABSTRACT This study investigated the impact of career awareness on career futures and the mediating roles of career adaptability and career stress. Data were collected from 502 preservice teachers in Türkiye using a quantitative, correlational design with structural equation modeling.
Serdar Bozan, Bünyamin Ağalday
wiley   +1 more source

Career Development Among University Students in STEM Fields: Analyses Through the Psychology of Working Theory

The Career Development Quarterly, EarlyView.
ABSTRACT This study examined the career development of Brazilian undergraduate students in science, technology, engineering, and mathematics (STEM) fields through the lens of the psychology of working theory (PWT), focusing on career barriers, volition, social support, and future decent work.
Alexsandro Luiz De Andrade, Mariana Ramos de Melo, Gabriela Pelissari Morello   +2 more
wiley   +1 more source

High Entropy–Driven Performance Enhancement in Perovskite Oxides for Energy Conversion and Storage Systems

Carbon Energy, EarlyView.
High‐entropy perovskite oxides enable tunable structures and properties through multi‐cation disorder and entropy stabilization. This review summarizes advances in synthesis, structural and defect engineering, and their applications in OER/ORR, CO2RR, and electrochemical energy storage, highlighting in situ characterization and modeling that clarify ...
Obeylaw Moyo, Jiaqiao Yang, Mingzhuang Liang, Hyunseung Kim, Wei Wang, Yong Beom Kim, Junxiong Zhang, WooChul Jung, Hainan Sun   +8 more
wiley   +1 more source