The Effect of Celebrity Endorsement on Gender-Based Conspicuous Consumption
This study explores the irrational aspects of consumer behavior, focusing on conspicuous consumption driven by the pursuit of status and self-expression.
CANSU TOR KADIOGLU, SEZEN BOZYIGIT
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The Relationship Between Work-to-Family Conflict and Conspicuous Consumption: An Identity Theory Perspective. [PDF]
Gong Y, Chen C, Tang X, Xiao J.
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Materialism, conspicuous consumption, and brand engagement in self-concept: a study of teenagers. [PDF]
KolaĆska-Stronka M, Gorbaniuk O.
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Interrelationships among Facets of Self, Motivation, and Conspicuous and Sustainable Consumption Behaviour [PDF]
The current study focuses on a process the current researchers label intra-negotiation-which deals with resolution of an individual's potential conflict across facets of oneself-and its influence on two distinctly different kinds of consumption (one ...
Nguyen, T. +3 more
doaj
Populated Places and Conspicuous Consumption: High Population Density Cues Predict Consumers' Luxury-Linked Brand Attitudes. [PDF]
Otterbring T, Folwarczny M, Tan LKL.
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Relations of Conspicuous Consumption Tendency, Self-Expression Satisfaction, and SNS Use Satisfaction of Gen Z through SNS Activities. [PDF]
Shin SA, Jang JO, Kim JK, Cho EH.
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Background: Conspicuous consumption, particularly luxury goods, is becoming increasingly prevalent in Indonesia, driven by materialism and specific money attitudes.
Honey Wahyuni Sugiharto Elgeka
doaj
A study on the differences in social-face sensitivity and conspicuous consumption tendency based on sports consumers' impulse buying tendency: focusing on Generation Z. [PDF]
Jeong KH, You J.
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The role of social status and testosterone in human conspicuous consumption. [PDF]
Wu Y +4 more
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