Results 31 to 40 of about 1,371 (248)

The Difference in Consumers’ and Company Employees’ Perceptions of Consumer Boycotts and Analysis of the Factors Affecting Boycott Participation [PDF]

Family and Environment Research, 2020
This study investigated how consumers and company employees differ in their perceptions of boycotts based on the co-orientation model. Regarding the reasons of boycotts, consumers take both consumer damage cases and unethical conduct equally seriously, while company employees take consumer damage cases more seriously than unethical conduct.
Ji Hyung Hong, Hyesun Hwang
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Relevance between Consumer Boycott Participation and Perception Types on the Consumer Boycotts

Family and Environment Research, 2015
This study analyzed domestic consumers' perceptions of and participation in consumer boycotts and its relation to ethical consumerism by surveying 1,000 people aged 20 or more with an on-line questionnaire.
Hyang-Ran Jeon, Jeong-Hee Seo
openaire   +1 more source

What does corporate social advocacy signal? Evidence from boycott participation decisions [PDF]

Journal of Capital Markets Studies, 2021
Purpose – This paper explores how a firm's public stand on a social-political issue can be a salient signal of the firm's values, identity and reputation. In particular, it investigates how boycott participation–conceptualized as a cue of a corporation's
Pyemo N. Afego, Imhotep P. Alagidede
doaj   +1 more source

The impact of social media on consumer boycotts: Mediating roles of animosity, behavioral control, and efficacy

Social Sciences and Humanities Open
The study aims to investigate the impact of social media on consumer boycott behavior, focusing on how social media usage influences consumer intentions to participate in boycotts.
Khalid Mady, Mohamed Salaheldeen, Hashim Refaat, Mohamed Battour   +3 more
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Analysis of Audience Reception Regarding the News of the Starbucks Boycott [PDF]

SHS Web of Conferences
Boycotts are a powerful form of collective consumer action in response to controversial geopolitical issues. Starbucks, a leading multinational coffee company, is facing a global boycott following allegations that former CEO Howard Schultz financially ...
Ayu Sagita Virginia, Trilaksono Dwi Abadi Medi, Rahmawati Keny, Retno Hapsari Nurul, Pradipta Thana Adyatma, Salman Alfarizi Muhammad, Krisolita, Salsabila Haris Nevilia   +7 more
doaj   +1 more source

Consumer Boycotts and Consumer Sovereignty

European Journal of Marketing, 1987
Consumer boycotts may be understood as consumer behaviour, and the concept of consumer sovereignty is identified here as the implicit paradigm for the marketing desciple, this is then applied to illustrate and explain the workings of consumer boycotts which are seen to have two dimensions: degree and domain, information is shown to be important in ...
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The Power of Belief: How Ethnocentrism, Religion, and Brand Importance Shape Boycott Behavior and Brand Perceptions in Indonesia

Journal of Enterprise and Development
Purpose: This study aims to understand the role of boycott intention in mediating the effects of consumer ethnocentrism, religious animosity, legitimacy, and brand importance on brand image, loyalty, and product judgment among Starbucks consumers in ...
Stella Kusmayadi
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Consumer Boycotts and Jurisprudential Challenges Related to Identifying Their Legal Cause (‘İllah)

İlahiyat Tetkikleri Dergisi
Recently, consumer boycott has been used as an economic weapon and a tool of passive resistance. There are several dimensions to consumer boycott, which serves as a means for Muslim communities to assert their will and to make their voices heard.
Ozat Shamshıyev
doaj   +1 more source

The American boycott of British goods, 1764-1770: A Marcusean critique of the marketplace of revolution [PDF]

Zbornik Radova Filozofskog Fakulteta u Prištini
This paper critically examines the American boycott of British goods between 1764 and 1770 through the lens of Herbert Marcuse's theory of false needs and consumer society, in dialogue with Timothy Breen's notion of the marketplace of revolution.
Korolija Aleksandar Z.
doaj   +1 more source

A signaling theory of consumer boycotts

Journal of Environmental Economics and Management, 2012
We present a theory that explains the prevalence of consumer boycotts. In our model, a firm does not know how concerned consumers are about the firm's misconduct. Because it is only optimal for the firm to alter its behavior if consumers are very concerned, consumers have an incentive to overstate their concern by boycotting the firm. We show that free-
Heijnen, P., van der Made, A
openaire   +1 more source