Results 311 to 320 of about 248,592 (339)

Demographic Analysis for Consumer Spend in Communications

2007 6th Conference on Telecommunication Techno-Economics, 2007
PurposeThe purpose of this paper is to create a global view of consumer spending, taking into account income and rural population density in countries where mobile communications is still in the growth phase.Design/methodology/approachTo gain a view of the applicable demographic conditions, information in four different databases was analyzed.
Ossi Pöllänen, Lauri Eloranta
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Teaching Consumer Demographics to Marketing Students

Population Research and Policy Review, 2009
This paper reports on an initiative to incorporate consumer demographics—techniques and concepts that are not traditionally part of the curriculum of marketing students—into a second year consumer behaviour subject, for an undergraduate marketing degree, and also into related post-graduate study.
Jo. M. Martins, Gordon Brooks
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Towards Consumer Demographic Perspectives

2011
The third chapter puts forward the view that consumer demographics by its very nature is about people, their characteristics and change rather than being concerned with individuals, as is the dominant notion in microeconomics. It introduces notions of stocks of people at points in time and flows that change the size and characteristics of population ...
Jo M. Martins, Farhat Yusuf, David A. Swanson   +2 more
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Demographics in consumer behavior

Journal of Business Research, 1977
Abstract Four criticisms against using socioeconomic and demographic (SED) factors in consumer behavior are reviewed: dissatisfaction with models of consumption behavior developed by economists and sociologists, obsolescence of SED factors in mass consumption societies, poor predictions produced by SED factors, and a grass-is-greener attitude held by
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Consumer Price Formation with Demographic Translating

2006
We investigate how to theoretically and empirically incorporate demographic translating in consumer distance functions. Consumer distance functions yield inverse demand systems that are of interest when attempting to better understand questions of price formation.
Piggott, Nicholas E., Piggott, Nicholas E.   +1 more
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Demographic Characteristics of Canadian Consumer Complainers

Journal of Consumer Affairs, 1975
A survey of over 17,000 Canadian consumers who had written a letter of complaint to one of several government or consumer service agencies in 1972 found that the average consumer complainer is a middle aged, well educated, affluent, managerial‐professional man or woman.
J. P. LIEFELD, F. H. C. EDGECOMBE, LINDA WOLFE   +2 more
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Demographics of mass market consumers

Book Research Quarterly, 1987
The ranks of people between the ages of 35 and 49 are swelling, and this cohort will be imposing its purchasing preferences on the market for books by the end of the century. Future patterns of book buying may therefore show increases for nonfiction at the expense of fiction as well as increases and decreases for specific nonfiction and fiction ...
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Consumer Payment Behavior by Income and Demographics

Federal Reserve Bank of Boston Research Department Working Papers
Despite the introduction of an array of innovations and new payment options for consumers over the last decade, income and demographics remain significant predictors of payment behavior. Using data from a 2023 consumer payments diary, we find that income, age, and education are significant predictors of which payment instruments consumers adopt and use.
Greene, Claire, Perry, Julian, Stavins, Joanna   +2 more
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Incorporating Consumer Demographics in Industry Analysis

AIMR Conference Proceedings, 1996
Demographic changes in developed countries are likely to result in a substantial deceleration in demand for consumer goods in the coming years. In contrast, in emerging markets, younger populations, growing labor forces, increasing purchasing power, and rapid urbanization will contribute to an explosion in demand.
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Consumer demographics and reaction to product tampering

Psychology & Marketing, 1992
AbstractWith product tampering becoming a more common phenomenon, the impact on consumer psychology will possibly become a major factor in consumer reaction to packaged products; consumer attitudes, as well as actions may change accordingly. This article reports on a study that examined how different demographic groups reacted to tampering. The results
Gary B. Jackson, Ralph W. Jackson, Clyde E. Newmiller   +2 more
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