Results 61 to 70 of about 4,324,271 (273)
Data, Competition, and Digital Platforms [PDF]
We analyze digital markets where a monopolist platform uses data to match multiproduct sellers with heterogeneous consumers who can purchase both on and off the platform. The platform sells targeted ads to sellers that recommend their products to consumers and reveals information to consumers about their values.
arxiv
A Consumer Search Behavior Model in the Online Space for Experience-based and Search-based Products [PDF]
Objective In recent years, e-commerce has experienced significant growth. Although the Internet is an important source of information for both search and experiential goods, the type of information that consumers seek and how they make decisions about ...
Hashem Aghazadeh+2 more
doaj +1 more source
Nonlinear Prices, Homogeneous Goods, Search [PDF]
We analyze competition on nonlinear prices in homogeneous goods markets with consumer search. In equilibrium firms offer two-part tariffs consisting of a linear price and lump-sum fee. The equilibrium production is socially efficient as the linear price of equilibrium two-part tariffs equals to the production marginal cost.
arxiv
Consumer Search and Retail Market Structure
This paper proposes a framework for studying how consumer search frictions affect retail market structure. In our model single-product firms which supply different products can merge to form a multiproduct firm.
Andrew Rhodes, Jidong Zhou
semanticscholar +1 more source
DIGITAL CONSUMER BEHAVIOR: A SYSTEMATIC LITERATURE REVIEW
Digital consumer behavior is a marketing field that examines consumers' behavior in online environments on digital platforms. In this study, a systematic literature review method was employed, involving the search for the keywords "digital consumer ...
İbrahim Halil EFENDIOĞLU
doaj +1 more source
Consumer vulnerability in pharmaceutical market: Case of Baltic countries
Consumer vulnerability receives attention in search for effective solutions of complex problems in the social welfare system on the international as well as local or regional scale.
Borisas Melnikas, Rasa Smaliukienė
doaj +1 more source
Information Acquisition and Diffusion in Markets [PDF]
Consumers can acquire information through their own search efforts or through their social network. Information diffusion via word-of-mouth communication leads to some consumers free-riding on their "friends" and less information acquisition via active search.
arxiv
We study how consumer search affects pricing in markets with incumbents and entrants using panel data on German electricity retail markets. Consumers observe the baseline price of the incumbent and decide whether or not to search. Incumbent providers can
K. Gugler+3 more
semanticscholar +1 more source
Greater search cost reduces prices [PDF]
The optimal price of each firm falls in the search cost of consumers, in the limit to the monopoly price, despite the exit of lower-value consumers in response to costlier search. Exit means that fewer inframarginal consumers remain. The decrease in marginal buyers is smaller, because part of demand is composed of customers coming from rival firms ...
arxiv
Consumer Attitudes Towards Social Network Advertising: Predictors and Outcomes
Purpose – This study explores the impact of perceived trust, search for novelty and perceived usefulness on consumer attitudes towards social network advertising, and the impact of those attitudes on buying intention, buying and word-of-mouth information
Ivana Kursan Milaković+2 more
doaj +1 more source