Results 61 to 70 of about 6,706 (81)

Assessing the Role of e-Marketing in Contemporary Marketing Practice

Journal of Marketing Management, 2003
Nicole Coviello, Roderick Brodie
exaly   +2 more sources

How Managers Perceive the Impacts of Information Technologies on Contemporary Marketing Practices

Journal of Relationship Marketing, 2005
Nicole Coviello
exaly  

An Exploration of Contemporary Marketing Practices in the New Zealand Wine Sector: Evidence from Three Cases

International Journal of Wine Business Research, 2001
Adam Lindgreen
exaly  

Profiling contemporary marketing practices in Bangladesh

Journal of Asia Business Studies, 2011
Ahmed Ferdous
exaly  

Contemporary marketing practices in Russia

European Journal of Marketing, 2005
Ralf Wagner
exaly  

Integrating Information Technology into Marketing Practice – The IT Reality of Contemporary Marketing Practice

Journal of Marketing Management, 2002
Nikolaos Tzokas, Máiréad Brady
exaly  

Contemporary Marketing Practices research program: a review of the first decade

Journal of Business and Industrial Marketing, 2008
Nicole Coviello, Heidi Winklhöfer, Roderick Brodie   +2 more
exaly  

Contemporary marketing practices of consumer and business‐to‐business firms: how different are they?

Journal of Business and Industrial Marketing, 2001
Nicole Coviello, Roderick Brodie
exaly  

Social marketing: implications for contemporary marketing practices classification scheme

Journal of Business and Industrial Marketing, 2008
Christine Domegan
exaly