Results 361 to 370 of about 2,584,243 (420)

Research on the relationship between environmental corporate social responsibility and green innovative behavior: the moderating effect of moral identity

Environmental science and pollution research international, 2022
Rongbin Ruan, Chen Wan, Zuping Zhu
semanticscholar   +1 more source

Corporate identity in Slovenia

Corporate Communications: An International Journal, 2005
PurposeThe purpose of the study was to find out about: significance and understanding of corporate identity, its elements and CI management in Slovenian companies/Slovenian and international companies with exemplary and successful corporate identity and their characteristics.Design/methodology/approachA survey was conducted among the most successful ...
openaire   +2 more sources

Creating a Corporate Identity

2002
A business’s corporate identity becomes its own shop window and portrays an image of that business to the potential customer. In many cases that corporate identity, be it the logo, letterhead, or website, can make the difference between turning the potential customer into a buying customer or losing them to a competitor.
Vicky Loader, Ian Tindale, Dave Cross, Barry Huggins   +3 more
openaire   +2 more sources

Corporate Identity and the Advent of Corporate Marketing

Journal of Marketing Management, 1998
This paper places corporate identity studies in a historical context with the writer arguing that there have been four distinct phases in the area's evolution. Currently, there is increasing international and interdisciplinary contact between scholars engaged in identity research. Recent developments have led the writer to postulate that the literature
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Create a Corporate Identity

2017
Goals What are the hospital’s strategies from the top management? Which group of employees damages the hospital deliberately? What do employees need to be dedicated to a hospital? How can Porter’s value chain be applied to creating a corporate identity for the hospital?
Peter Weimann, Edda Weimann
openaire   +2 more sources

The Practice of Corporate Identity

1995
What is corporate identity? It can either be the design of a logo, or a million pound (or dollar) programme that involves evaluating corporate communications, determining a branding structure and implementing a cohesive design system that includes all corporate expressions. The problem is that it is both of these.
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Corporate Identity und Corporate Design

2009
Corporate Identity (CI) und Corporate Design (CD) stehen in einer spannungsgeladenen Beziehung zueinander. CD war in der Anfangsphase der CI-Diskussion das, was letztlich mit dem Schlagwort CI in Verbindung gebracht wurde (vgl. Antonoff, 1983). Im weiteren Verlauf der CI-Diskussion wurde der „CD-zentrierte Ansatz“ zunachst durch das Pladoyer fur einen ...
openaire   +2 more sources

Shared digital identity and rich knowledge ties in global 3D printing—A drizzle in the clouds?

Global Strategy Journal, 2021
Ricarda B Bouncken, Roman Barwinski
exaly  

The role of corporate identity management in the higher education sector: an exploratory case study

, 2018
T. Melewar, Pantea Foroudi, K. Dinnie, B. Nguyen   +3 more
semanticscholar   +1 more source

Schweizerische Corporate Identity? / Swiss Corporate Identity

disP - The Planning Review, 2000
openaire   +2 more sources