Results 51 to 60 of about 471 (225)

The Strategic Role of Sustainability Certifications: A Multi‐Theoretical Framework and Comparative Analysis in the Global Wine Industry

Business Strategy and the Environment, EarlyView.
ABSTRACT Sustainability certifications are increasingly embedded in the governance and competitiveness of the wine sector, yet their strategic role remains under‐theorised. This study conceptualises certifications as multidimensional strategic mechanisms and conducts a comparative analysis of 50 schemes used in the global wine industry.
Alexy Apolo‐Romero, Nieves García‐Casarejos, Pilar Gargallo   +2 more
wiley   +1 more source

Sustainable Luxury: Understanding Consumer Responses to Purpose‐Driven Brand Strategies

Journal of Consumer Behaviour, EarlyView.
ABSTRACT The study examines the dilemma faced by consumers in balancing the concepts of sustainability and luxury in the context of self‐gifting. The research is based on the Affect‐Behavior‐Cognition (ABC) framework and the Consumer‐Brand Identification (CBI) theory, which seeks to understand how the perceived sustainability–luxury fit and brand ...
Subhajit Pahari, Munmun Patra, Kiran Menghani, Park Thaichon   +3 more
wiley   +1 more source

Reconstructing History in Marunouchi

Architectural research
The study investigates the strategic use of historical continuity in the redevelopment of Marunouchi (Tokyo), which was once the core of Japan’s imperial modernity.
Alessandra Morelli, Miseon Kang
semanticscholar   +1 more source

How Consumers Contest Legitimacy: Skepticism Toward Corporate Social Responsibility

Corporate Social Responsibility and Environmental Management, EarlyView.
ABSTRACT Consumer skepticism toward Corporate Social Responsibility (CSR) initiatives operates not only as an individual‐level response but also as a societal governance mechanism that disciplines firms and reshapes organizational legitimacy. Drawing on in‐depth interviews with consumers in an emerging Latin American economy, this study advances an ...
Francine Zanin Bagatini, Marcelo Gattermann Perin, Janine Fleith de Medeiros   +2 more
wiley   +1 more source

Utility and Emotion: A Combined Economic‐Psychological Approach to Understanding Consumer Preferences for Social Farming Products

Corporate Social Responsibility and Environmental Management, EarlyView.
ABSTRACTSocial farming integrates agricultural activities with social and rehabilitative functions, offering significant benefits to communities. However, its economic sustainability depends, among other factors, on consumer acceptance and willingness to pay a premium for its products.
Francesca Moino, Giovanbattista Califano, Francesco Basset, Patrizia Borsotto, Giovanni Dara Guccione, Francesca Giarè   +5 more
wiley   +1 more source

Aligning Marketing and HR Strategies for Organizational Culture Transformation

International Journal of Science, Strategic Management and Technology
This paper explores the intersection of marketing and human resource (HR) strategies in driving organizational culture transformation. Organizational culture plays a pivotal role in shaping employee behavior, engagement, and overall business success ...
Aditi Garg, Diksha Panwar, Rahul Kumar
semanticscholar   +1 more source

A Framework for Impression Management in Extra‐Financial Reporting

Corporate Social Responsibility and Environmental Management, EarlyView.
ABSTRACT This paper examines how organisations employ impression management tactics in extra‐financial reporting, particularly in the context of environmental, social and governance (ESG) concerns. As stakeholder scrutiny and regulatory expectations intensify, organisations increasingly shape non‐financial disclosures to influence perceptions of ...
Laura Ribeiro, Nirupa Padia, Dusan Ecim, Warren Maroun   +3 more
wiley   +1 more source

Curating Structural Sense of Belonging Among Minoritized Students: A Case Study of the Performing Arts

New Directions for Higher Education, EarlyView.
ABSTRACT Understanding collegiate norms and practices that promote sense of belonging among students who have traditionally been raced, gendered, stigmatized, and excluded as the ‘other’ in predominantly white institutions (PWI) is of paramount importance today as these efforts face increasingly antagonistic legislation, state policies, and ...
Nkenji K. Clarke, Rola Tarek Mohamed, Alicia C. Dowd, Sharmistha Barat   +3 more
wiley   +1 more source

From Digital Content to Corporate Brand Legitimacy: Transmedia Storytelling and Corporate Identity Mix in Grindboys

Jurnal Indonesia Sosial Sains
The rapid expansion of digital media has reshaped corporate communication, enabling non-traditional actors to evolve into organizational entities with recognizable identities and legitimacy claims. This article examines the transformation of Grindboys from a digital content creator collective into a community-based corporate brand within Indonesia’s ...
Ega Rizky, Yusuf Bagas Bilowo
openaire   +1 more source

The next chapter of the New Zealand story: Storytelling as an export promotion tool in the international business policy context

We live in a world of narratives. Storytelling has become increasingly prominent across marketing and management disciplines in recent decades, due, in part, to its ability to incorporate both rational and emotional appeals.
E. Halstead
semanticscholar   +1 more source