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Bilingual corporate websites: From translation to transcreation? [PDF]
As an increasing number of companies see the world as their marketplace, bilingual and/or multilingual websites are becoming increasingly common, and the demand for translations in this domain is growing.
Sissel Rike
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Analysing digital genres: function and functionality in corporate websites of computer hardware [PDF]
The aim of this paper is to characterize corporate websites by describing some linguistic, semiotic and pragmatic properties regarding function and functionality.
doaj +3 more sources
A distributed-object infrastructure for corporate Websites [PDF]
A corporate Web site is the virtual representation of a corporation or organization on the Internet. Corporate Web sites face numerous problems due to their large size and complexity, and the nonscalability of the underlying Web infrastructure. Current solutions to these problems generally rely on traditional scaling techniques such as caching and ...
Kuz, I. +3 more
openaire +6 more sources
The role of company’s top officials in corporate communications [PDF]
In contemporary society, corporate communications are becoming an increasingly important and significant component of management. This field includes not only building an external and internal image of a company but also interacting with stakeholders and
Yevhen Tsymbalenko +3 more
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Cigarette Packs With URLs Leading to Tobacco Company Websites: Content Analysis
BackgroundTobacco companies include on the packaging of their products URLs directing consumers to websites that contain protobacco messages. Online media tend to be underregulated and provide the industry with an opportunity to present users with ...
Weiger, Caitlin Victoria +3 more
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Günümüzde belediye-vatandaş iletişimi kurumsal web siteleri üzerinden dijital bir boyuta taşınmıştır. Belediyeler hedef kitleleri ile; internet ve web siteleri üzerinden daha hızlı, kolay ve etkili iletişim kurabilmektedirler.
Aynur Arslan
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Purpose - The aim of this study was to analyse website disclosures of sustainability practices by major hotel chains in Zimbabwe. Design - Five major hotel chains in Zimbabwe were purposively selected for this study.
Ngoni Courage Shereni +2 more
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Communicating Gender Equality During Covid-19 Pandemic: an Analysis of Indian Corporate Websites
Covid-19 has been the test of time for corporates to act responsibly toward the sustainable development goal of gender equality. The present research is conducted to understand the representation of gender equality in Indian corporates through their ...
Mona Gupta, Akhsay Tyagi
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Introduction: Hospitals face a constantly changing context that leads them to accelerate their digital transformation: cyberhealth, new business models, global competition, etc.
Pablo Medina Aguerrebere +2 more
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Compatibility of Firm Positioning Strategy and Website Content: Highest
Corporate websites are essential platforms through which firms introduce their goods and services on B2B and B2C level, express financial information for the stakeholders and share corporate values, purposes and activities.
Evla MUTLU KESİCİ +2 more
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