Results 21 to 30 of about 221,774 (295)
Corporate marketing strategy using social media: a case study of the Ritz-Carlton Seoul [PDF]
, 2017 With the increasing trend of popularity of websites and social networking sites, it is quite evident that companies need to take cautionary measures in protecting the reputations with respect to company and brands.
Kwag, Michael, Lee, Jung Wan
core +2 more sources
A Holistic Framework of Corporate Website Favourability [PDF]
Corporate Reputation Review, 2019 This paper extends the current knowledge of corporate website favourability (CWF) by developing a comprehensive conceptual model of its influence on corporate image, corporate reputation, loyalty and identification. The paper reviews previous studies on corporate websites from the perspectives of marketing, management, corporate identity and corporate ...
Ageeva E. +4 more
openaire +4 more sources
The determinants of web-based investor relations activities by companies operating in emerging economies : the case of Jordan [PDF]
, 2012 Peer reviewedPublisher ...
AbuGhazaleh, Naser +2 more
core +2 more sources
Efficacy of E-recruitment Practices on Employee Retention in Multinational Corporations
Economics and Culture, 2019 Research Purpose. The human resource function of firms is faced with the challenges of identifying recruitment practices that contribute to employee retention as a recruitment outcome.
Kowo Solomon Akpoviroro +2 more
doaj +1 more source
Do corporate websites’ changes reflect firms’ survival? [PDF]
Online Information Review, 2018 Purpose The purpose of this paper is to analyze to what extent changes in corporate websites reflect firms’ survival. Since keeping a website online involves some costs, it is likely that firms would invest resources on it only when they are active and healthy.
Blázquez Soriano, María Desamparados +2 more
openaire +3 more sources
Does having an official internet platform improve firms’ investment efficiency: Evidence from China
International Review of Economics & FinanceThis paper focuses on the internet's information role by analyzing the role of official corporate websites on firms' investment efficiency. We manually crawl data from 30,000 official websites of Chinese listed companies and find that when a firm has an ...
Yulan Wang +3 more
doaj +1 more source
International Journal of Information Management Data Insights, 2023 This study examines the best practices for the optimization of the corporate digital brand name by taking into consideration customers’ behavioral big data and web analytics.
Damianos P. Sakas +3 more
doaj +1 more source
“Do I fit in?” Signals on corporate websites [PDF]
Human Resource Management International Digest, 2018 Purpose Prospective job applicants tend to use signals that are presented on corporate websites to form perceptions about the organizations. Specifically, they decide whether they would “fit in.” The purpose of this paper is to examine the explicit and implicit signals presented by Financial Times Stock Exchange 250 Index (FTSE250) companies on their ...
Stockdale, Emma +2 more
openaire +2 more sources
Advertising and disclosure of funding on patient organisation websites: a cross-sectional survey
BMC Public Health, 2006 Background Patient organisations may be exposed to conflicts of interest and undue influence through pharmaceutical industry (Pharma) donations. We examined advertising and disclosure of financial support by pharmaceutical companies on the websites of ...
Tisocki Klara +2 more
doaj +1 more source
Journal of Theoretical and Applied Electronic Commerce Research, 2023 Digital content marketing (DCM) complements traditional marketing communication approaches and is a major focus of research. Uses and gratifications research posits that DCM only unfolds positive effects if it provides valuable content to consumers ...
Clemens Koob
doaj +1 more source