Results 181 to 190 of about 4,487 (211)

Advancing the country image construct

Journal of Business Research, 2009
Adamantios Diamantopoulos
exaly  

Country equity: Conceptualization and empirical evidence

International Business Review, 2010
Ravi Pappu
exaly  

Are consumers' minds or hearts guiding country of origin effects? Conditioning roles of need for cognition and need for affect

Journal of Business Research, 2020
Adamantios Diamantopoulos, Maja Arslanagic-Kalajdzic   +1 more
exaly  

Das Country-by-Country-Reporting der OECD

UbG - Die Unternehmensbesteuerung, 2019
Spengel, Christoph, Vay, Heiko, Weck, Stefan   +2 more
openaire   +2 more sources

The effects of the country of brand and the country of manufacturing of automobiles

International Marketing Review, 2010
Marc Fetscherin
exaly  

Country-image discourse model: Unraveling meaning, structure, and function of country images

Journal of Business Research, 2011
Kris Brijs
exaly  

Reverse Country-of-Origin Effects of Product Perceptions on Destination Image

Journal of Travel Research, 2012
Richard Lee, Larry Lockshin
exaly  

The relationship between consumer ethnocentrism, cosmopolitanism and product country image among younger generation consumers: The moderating role of country development status

International Business Review, 2015
Keyoor Purani, Samaa Attia, Zhongqi Jin   +2 more
exaly  

The determinants and measurement of a country brand: the country brand strength index

International Marketing Review, 2010
Marc Fetscherin
exaly  

Home Country Image, Country Brand Equity and Consumers’ Product Preferences: An Empirical Study

Management International Review, 2008
Adamantios Diamantopoulos
exaly