Results 31 to 40 of about 1,711,993 (348)
INFLUENCE OF COUNTRY OF ORIGIN ON FOREIGN PRODUCT EVALUATION [PDF]
Management & Marketing, 2015 Consumers form their expectations (usually regarding the quality) based on the perceived image of a certain country. The original country of origin scale was developed in 1994 by Parameswaran and Pisharodi and had 40 items measuring general country ...
Bogdan ANASTASIEI, Raluca CHIOSA
doaj
, 2020 Article history: Received: October 26, 2019 Received in revised format: November 27 2019 Accepted: November 27, 2019 Available online: November 27, 2019 In today's competitive business environment, organizations are always seeking for valuable practices ...
N. Hien +3 more
semanticscholar +1 more source
The Importance of Country of Origin in Vaccine Messaging for H-2A Farmworkers
Journal of the Georgia Public Health AssociationBackground: H-2A farmworkers are disproportionately vulnerable to COVID-19 and understanding their beliefs regarding COVID-19 vaccines is important for public health outreach, yet to date little research has examined the influence of country of origin ...
The Importance of Country of Origin in Vaccine Messaging for H-2A Farmworkers
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Revista de la Facultad de Ciencias Agrarias, 2022 A study was carried out to evaluate preferences for two cuts, four countries of origin, two forms of presentation, brand and different prices of beef cattle among supermarket buyers in southern Chile, and to distinguish the existence of different market
Berta Schnettler +6 more
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Zambian Consumers and the Country-of-Origin Effect
International Journal of Innovative Science and Research TechnologySince increase in exportsis highlybeneficial for the economic development and growth of a country, this research exposes the negative effects of a brand’s country-of-origin on consumer purchase intention in developing countries, it exposes how a brand’s ...
Samuel Phiri
semanticscholar +1 more source
Sanctuary in Countries of Origin [PDF]
Migration and Society, 2021 While current interpretations of sanctuary are most often associated with practices to protect, support, and accompany migrants with precarious status in countries of destination in the Global North, debates around the concept and practice of sanctuary in countries of origin reveal different historical and contemporary understandings.
openaire +1 more source
European Journal of Applied Economics, 2021 The main goal of this research is to determine whether there is an impact of country - of -origin image on consumer loyalty to products originating from countries with positive and recognizable image and whether this impact is achieved through ...
Srđan Šapić +2 more
semanticscholar +1 more source
Destination-Language Proficiency in Cross-National Perspective: A Study of Immigrant Groups in Nine Western Countries [PDF]
, 2005 Immigrants’ destination-language proficiency has been typically studied from a microperspective in a single country. In this article, the authors examine the role of macrofactors in a cross-national perspective. They argue that three groups of macrolevel
Kalmijn, Mathijs, Tubergen, Frank van
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Asia Pacific Journal of Marketing and LogisticsPurposeDue to the intense rivalry in the smartphone market, manufacturers of mobile phones are becoming increasingly interested in knowing the factors that influence consumers' purchase intention.
F. Blanco-Encomienda +2 more
semanticscholar +1 more source
A Good Signal: How Firms Can Utilize Country of Origin as a Strategic Analytical Tool
Journal of International MarketingAbundant consumer data has made decision-making more complicated, rather than simple, for marketers. This raises an important question about which variables in the data contain reliable information for retailers to predict future consumer purchase value (
Rafid Ur Rahman +3 more
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