Results 141 to 150 of about 585,309 (300)

Evaluation of rural tourism development level using BERT-enhanced deep learning model and BP algorithm

Scientific Reports
To address the insufficient expressive capabilities of traditional methods in assessing the development level of rural tourism, this study explores the fusion application of the Bidirectional Encoder Representations from Transformers (BERT) and the Back ...
Xiaohe Yuan
doaj   +1 more source

Retracted: Human Action Recognition in Smart Cultural Tourism Based on Fusion Techniques of Virtual Reality and SOM Neural Network. [PDF]

Comput Intell Neurosci, 2023
Intelligence And Neuroscience C.
europepmc   +1 more source

Influence of E‐Commerce Usability, Consumer Happiness, and Satisfaction on Purchase Intentions in Fashion Retail

Journal of Consumer Behaviour, EarlyView.
ABSTRACT The expansion of e‐commerce in the fashion sector has prompted exploration of the factors influencing the intention to purchase through this channel. Drawing on the theory of consumption values, this research examines how the usability of e‐commerce (functional value), together with satisfaction (epistemic value) and consumer happiness ...
Pedro Cuesta‐Valiño, Laura Melendo‐Rodríguez‐Carmona, Pablo Gutiérrez‐Rodríguez, Pilar Yustres‐Duro   +3 more
wiley   +1 more source

Value evaluation of cultural tourism tourists' psychological expectation based on machine learning data mining. [PDF]

Front Psychol, 2022
Pai CH, Xu S, Jin J, Shang Y.
europepmc   +1 more source

PERSPECTIVES OF REGIONAL TOURISM DEVELOPMENT IN CROATIA [PDF]

Croatia has a set of cultural, historical and natural attractions and also has a great tourism potential needed to be supported by the sustainability concept of tourism development.
Grzinic Jasmina
core  

Why Are Consumers Ambivalent About AI‐Generated Images? The Moderating Role of Commercial Versus Noncommercial Content Type

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Grounded in ambivalence theories, this research examined factors shaping consumer ambivalence toward AI‐generated content and investigated differences between commercial and noncommercial contexts. As a preliminary study, sentiment analysis of Reddit data using a support vector machine (SVM) revealed that most consumer sentiment toward AI ...
Garim Lee, Jinsu Park, Hye‐Young Kim, Divya Manoj   +3 more
wiley   +1 more source

Jesters of Well-Being: Examining the Relationship between Clown Doctors and Patients

Behavioral Sciences
Clown doctors play a crucial role in enhancing the well-being of patients through the use of humor. However, little is known about how the use of humor by clown doctors changes in relation to the developmental age of patients.
Alberto Dionigi, Alessandra Fermani, Carla Canestrari   +2 more
doaj   +1 more source

From Cultural Tourism to Social Entrepreneurship: Role of Social Value Creation for Environmental Sustainability. [PDF]

Front Psychol, 2022
Li X, Abbas J, Dongling W, Baig NUA, Zhang R.   +4 more
europepmc   +1 more source

Moral Licensing in Luxury: Why Prosocial Brand Image Outshines Coolness in Cause‐Related Marketing

Journal of Consumer Behaviour, EarlyView.
ABSTRACT This research examines how cause‐related marketing (CM) shapes consumer responses to luxury brands. We focus on the roles of CM‐driven prosocial brand image and brand coolness as parallel mediators in reducing guilt and enhancing purchase intentions.
Jiyoung Hwang
wiley   +1 more source

Research on the Relationship of Consumption Emotion, Experiential Marketing, and Revisit Intention in Cultural Tourism Cities: A Case Study. [PDF]

Front Psychol, 2022
Chen H, Wang Y, Li N.
europepmc   +1 more source