Results 271 to 280 of about 1,466,846 (332)
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Destination Storytelling as a Destination Branding Tool
2022This study discusses how storytelling can be used as a destination branding tool by examining some of the most visited sites in Turkey as an example of destination storytelling. Stories have been used to transfer knowledge and culture from generation to generation. Stories have become an innovative communication channel for destinations.
Abdullah Ülkü, Günay Erol
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Journal of Event, Travel and Tour Management, 2021
This research aims to examine and analyze the effect of Destination Branding on Destination Image. Testing and analyzing the effect of destination branding on destination selection and destination image on destination selection. Meeting planners who live in existing destination.
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This research aims to examine and analyze the effect of Destination Branding on Destination Image. Testing and analyzing the effect of destination branding on destination selection and destination image on destination selection. Meeting planners who live in existing destination.
openaire +1 more source
Journal of Vacation Marketing, 2021
This study explores the impact of the valence (positive/negative) and emotional intensity (strong/weak) of online reviews on potential Chinese visitors’ travel intentions and trust of a destination. An experimental design was used to test the hypotheses.
Lujun Su +3 more
semanticscholar +1 more source
This study explores the impact of the valence (positive/negative) and emotional intensity (strong/weak) of online reviews on potential Chinese visitors’ travel intentions and trust of a destination. An experimental design was used to test the hypotheses.
Lujun Su +3 more
semanticscholar +1 more source
Annals of Tourism Research, 2002
This research has been designed as a case study on Mallorca and Turkey to achieve two objectives. The first included the investigation of the methods used to identify performance gaps between these destinations. The next was to examine the extent to which the benchmarking approach could be applied to tourism destinations.
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This research has been designed as a case study on Mallorca and Turkey to achieve two objectives. The first included the investigation of the methods used to identify performance gaps between these destinations. The next was to examine the extent to which the benchmarking approach could be applied to tourism destinations.
openaire +2 more sources
Destination personality and destination image
Journal of Hospitality and Tourism Management, 2017Abstract This study examines the impacts of destination personality and image on individuals' attitudes and visiting intentions. Based on a sample of 173 Canadians, the study investigates the impact of the perceived personality and image of the city of Dubai on respondents' attitudes and visiting intentions. The results show that destination image is
Nizar Souiden +2 more
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The Smart DMO: A new step in the digital transformation of destination management organizations
European Journal of Tourism Research, 2021Smart tourism development has been adopted by destinations around the world to strengthen their long-term competitiveness in light of rapid technological, societal and environmental change.
U. Gretzel
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Destination Interdependence and the Competing-Destinations Model [PDF]
Environment and Planning A: Economy and Space, 1992 There are two types of destination interdependence; one arises because of people's preferences towards destination activities, and the other because of the locational arrangement of space. Destination interdependence affects spatial behaviour. In a previous paper it was shown that the conventional gravity model can handle neither aspect of destination
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Tourism Planning & Development, 2021
The article addresses framework conditions and imperatives created by COVID-19 for tourism sector with the aim to prioritise the concept of destination resilience.
Anastasia Traskevich, Martin Fontanari
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The article addresses framework conditions and imperatives created by COVID-19 for tourism sector with the aim to prioritise the concept of destination resilience.
Anastasia Traskevich, Martin Fontanari
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A model of destination loyalty: integrating destination image and sustainable tourism
, 2020Sustainable tourism has been a popular topic in tourism research. However, there are limited studies on tourists’ perspectives from the angle of sustainable tourism.
Say Wah Lee, K. Xue
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Achieving destination advocacy and destination loyalty through destination brand identification
Journal of Travel & Tourism Marketing, 2017abstractBrand identification enhances customer loyalty and develops long-term relationships between the customer and the brand. However, only a few studies have explored the role of identification in building long-term and favorable relationships between tourists and a tourism destination.
Vikas Kumar, Arun Kumar Kaushik
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