Results 261 to 270 of about 405,906 (303)
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2019
The perceived destination image is a strategic weapon that provides a competitive advantage for the tourism destinations. Perceptions are the elements that give meaning to destinations. In this respect, it is important for the destination marketers to know how tourists perceive the destination.
Neslihan Cavlak, Ruziye Cop
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The perceived destination image is a strategic weapon that provides a competitive advantage for the tourism destinations. Perceptions are the elements that give meaning to destinations. In this respect, it is important for the destination marketers to know how tourists perceive the destination.
Neslihan Cavlak, Ruziye Cop
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Destination image formation process
Journal of Vacation Marketing, 2015To augment the current perspective on the tourism destination image formation process, this study highlights the concept of ‘schema’, which is a mental structure of perceiving and classifying acquired information or knowledge. This study first proposes two schema-related models that illustrate the image formation process before, during, and after the ...
Hyangmi Kim, Joseph S Chen
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Deconstructing destination image construction
The Tourist Review, 1996Tourism is leisure commodified. As a commodity, the actuality of tourism has been suggested as less important than its expressive representations. What is depicted or not depicted in destination image advertising, and on whose authority it is selected, involves a more complex question of what comprises the destination and who has the power to define ...
Daniel Fesenmaier, Kelly MacKay
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DESTINATION IMAGE FORMATION MODEL
Marketing and Management Sciences, 2010The development and formation of destination image has been a subject of much attention in related academic literature and has made a significant contribution to a greater understanding of the topic. Based on the literature review, this paper attempts to propose a widely accepted island's image formation model in order to assist to the further ...
DIMITRIOS STYLIDIS +2 more
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2015
A central research question in tourism management concerns tourist’s choice of specific destinations. The present article reviews the extant literature on destination image. From this review we suggest that individuals have a multitude of destination associations – the total imagery which relates to the destination and label this concept destination ...
Josiassen, Alexander +3 more
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A central research question in tourism management concerns tourist’s choice of specific destinations. The present article reviews the extant literature on destination image. From this review we suggest that individuals have a multitude of destination associations – the total imagery which relates to the destination and label this concept destination ...
Josiassen, Alexander +3 more
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Shaping Tourism Destination's Image
2014This paper discusses the relevance of image design on the management of tourist places. A review of the literature is combined with an exploratory case-study. The case-study stresses tourist boards actions to attract visitors to a particular urban destination in Portugal through communicating the city's historical attractions and developing parallel ...
Cláudia SimÕes +2 more
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