Results 11 to 20 of about 262,959 (164)
Digital innovation is the key for enterprises to obtain core competitiveness in today’s increasingly fierce market environment. Based on a sample of high-tech manufacturing companies listed in the Shanghai and Shenzhen A-shares from 2011 to 2020, this paper empirically tests the impact mechanism of the synergic influence of digital capabilities and ...
Wang, Hongyang, Li, Baizhou
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The digital marketing capabilities gap
Over the past two decades, digitalization has revolutionized not only consumer marketing but also industrial marketing. Both industrial marketing scholars and industrial marketers seek insights to understand how our knowledge and practice of digital marketing has been structured and configured.
Herhausen, Dennis +3 more
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Digital Capabilities in the Construction Industry
Digitalization is transforming the way of doing business, and the construction industry is experiencing its fair share. It has necessitated the influx and growth of digital technologies application on construction projects and, to a larger extent, construction firms.
Bernard Tuffour Atuahene +2 more
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There is a growing interest in digital innovation and transformation among the researchers and practitioners. It has been recognised that being “digital” is not all about digital data and information technologies. The notion of “digital capability” has been increasingly embraced, but definitions of this concept have remained vague and elusive.
Korhonen, Janne J., Gill, Asif Q.
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Shaping Digital Innovation Via Digital-related Capabilities [PDF]
Abstract The aim of this research was to explore the conditions under which digital innovation opportunities emerge in small and medium-sized enterprises (SMEs). The research answered the question of what capabilities are required to shape the exploitation of digital innovation, namely market offerings and the digital business process.
Mina Nasiri +4 more
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The pricing capability lifecycle of digital innovations [PDF]
The pricing capability provides a basis for firms’ competitive advantage. However, to date, the literature has not investigated how this capability forms, develops, and matures. In this study, we define the pricing capability as a dynamic capability consisting of three operational building blocks (tools and data, human and relational resources, and ...
Ojala, Arto, Laatikainen, Gabriella
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Data aggregation plays an important role in the Internet of Things, and its study and analysis has resulted in a range of innovative services and benefits for people. However, the privacy issues associated with raw sensory data raise significant concerns
Mengmeng Yang +4 more
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Under the dual pressure of economic development and environmental protection, it is urgent that we improve the efficiency of green innovation. Enterprise digital transformation brings opportunities to improve the efficiency of green innovation.
Wanyu Zhang, Fansheng Meng
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This study uses an inbound measuring instrument to segment the cellar’s e-commerce in the Canary Islands. One of the central claims of this paper is that inbound marketing comprises several dimensions such as content resources, SEO, social media, digital
Gonzalo Díaz-Meneses +2 more
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The impact of digital capability on agricultural product sales: evidence from China
Digital capability is a crucial skill for farmers’ output in the context of the digital economy, and the marketing of agricultural products has long been a significant topic in agricultural economic studies.
Wei Xi
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