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Multi-audience tracking with RGB-D camera on digital signage [PDF]
Heliyon, 2020 Digital signage is widely utilized in digital-out-of-home (DOOH) advertising for marketing and business. Recently, the combination of the digital camera and digital signage enables the advertiser to gather the audience demographic for audience ...
Chuan-Chuan Low +3 more
doaj +2 more sources
ISPRS International Journal of Geo-Information, 2020 With the extensive use of digital signage, precise site selection is an urgent issue for digital signage enterprises and management agencies. This research aims to provide an accurate digital signage site-selection model that integrates the spatial ...
Yuxue Wang +5 more
doaj +3 more sources
From Corkboard to Digital Signage.
Issues in Science and Technology Librarianship, 2015 The author discusses the experience of Stanford Engineering Library with library digital signage. Topics covered include the nuances of different levels of technology, examples of products that are pushing modern digital signage from a passive to active
Michael P. Nack
doaj +2 more sources
Analysis of Spatial Characteristics of Digital Signage in Beijing with Multi-Source Data
ISPRS International Journal of Geo-Information, 2019 Digital signage is an important medium for urban outdoor advertising. Understanding the spatial distribution characteristics and factors that influence the site of digital signage are conducive to the efficient, standardized, and sustainable development ...
Xun Zhang +6 more
doaj +3 more sources
Evaluation of the extended TAM for digital signage augmented roadshow (DiSAR) using PLS-SEM
Frontiers in Computer ScienceIntroductionWith the advancement in digital signage technology, it is now possible to carry out a roadshow operation with digital signage as the main medium of the roadshow, leading to the development of the Digital Signage Augmented Roadshow (DiSAR ...
Yi-Fan Tan, Meng-Chew Leow, Lee-Yeng Ong
doaj +3 more sources
Towards an approach to interactive Signage Design for People with Disabilities in Egypt [PDF]
Maǧallaẗ Al-Turāṯ wa Al-Taṣmīm, 2023 Research on interactive environments between humans and devices has become commonplace during this decade.The deployment of interactive signage has come to be a very major interest for creating interactivity that might bring a great advancement in the ...
Nermeen Ali
doaj +1 more source
Digital Signage User Satisfaction Model: The Dual Effect of Technological Complexity
Asia Marketing Journal, 2021 This paper seeks to suggest user satisfaction model of digital signage to see how new in-store technology can effectively lead to customers" shopping satisfaction in fashion retails.
Mi-ah Lee, Sooyeon Lee, Eunju Ko
doaj +1 more source
IEEE Access, 2020 Digital signage is an important outdoor advertising medium in cities. However, advertising on digital signage often lacks pertinence. Thus, it is important to introduce an accurate digital signage audience classification method to facilitate targeted ...
Xun Zhang +6 more
doaj +1 more source
Edusaintek, 2023 Fakultas Teknologi Industri Universitas Islam Indonesia saat ini masih mengandalkan situs web sebagai kanal utama untuk berbagi informasi kepada pengguna.
Muchammad Okto Nugroho +1 more
doaj +1 more source
The Building That Teaches: Exploring Augmented Reality Affordances in Academic Incubators
Journal of Interior Design, EarlyView., 2022 ABSTRACT Efforts to enhance the experience of interior environments have led to experimentation with augmented reality (AR) technology to encourage users to participate in the built space using their mobile devices. To investigate the role of AR technologies in interior design experiences, we highlight the interdisciplinary design of a mobile AR ...
Leah Scolere, Laura Malinin
wiley +1 more source