Results 71 to 80 of about 6,893,970 (342)

A Cross-National Comparison of Consumers\u27 Attitudes Toward Direct Marketing and Purchase Intention [PDF]

open access: yes, 1996
Existing research indicates that attitudes toward the three elements of direct marketing (the source, mode, and response channel) influence consumers\u27 intentions to purchase directly marketed products.
Akhter, Syed H.   +2 more
core   +1 more source

Innate Immune Reprogramming Mediated by Endogenous Retroelement Dysregulation Drives Multiple Sclerosis Progression

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
Epigenetic reprogramming in hematopoietic stem and progenitor cells (HSPCs) and downstream myeloid cells, mediated by H3.3 downregulation and endogenous retroelement (ERE) overexpression, contributes to the progression of multiple sclerosis (MS). ABSTRACT Background Skewed myelopoiesis in the bone marrow has been identified as a key driver of multiple ...
Li‐Mei Xiao   +6 more
wiley   +1 more source

Understanding Online Purchases with Explainable Machine Learning

open access: yesInformation
Customer profiling in e-commerce is a powerful tool that enables organizations to create personalized offers through direct marketing. One crucial objective of customer profiling is to predict whether a website visitor will make a purchase, thereby ...
João A. Bastos, Maria Inês Bernardes
doaj   +1 more source

Preferensi Konsumen pada Aktivitas Callback dan Telemarketing di Restoran Cepat Saji

open access: yesComTech, 2013
This paper is objected to proposed a model for delivery service at fast food restaurants to measure consumer’s preferences of callback and marketing activities.
Rida Zuraida
doaj   +1 more source

Low Incidence of Relapses After Vaccination in Anti‐Aquaporin‐4 Antibody‐Positive NMOSD

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Patients with neuromyelitis optica spectrum disorder (NMOSD) may experience increased signs and symptoms of their underlying disease when vaccinated against meningococcal disease before receiving complement component 5 inhibitor therapies. This retrospective analysis indicated an overall low relapse incidence (mean [range], 3.3% [0.7%–10.6 ...
Sean J. Pittock   +4 more
wiley   +1 more source

Temporal Trends in and Associations With Nonsteroidal Anti‐inflammatory Drug Prescription in Adult and Pediatric Patients With Inflammatory Bowel Disease

open access: yesArthritis Care &Research, EarlyView.
Objective Recent inflammatory bowel disease (IBD) treatment guidelines have recommended against nonsteroidal anti‐inflammatory drug (NSAID) use despite prevalent musculoskeletal symptoms and opioid overuse in this population. Given the discordance between changing national guidelines and potential clinical utility, we sought to assess national temporal
Adam S. Mayer   +5 more
wiley   +1 more source

An O ( n log n ) algorithm for the two-machine ow shop problem with controllable machine speeds [PDF]

open access: yes
There appear to be some problems in defining direct marketing. Bauer and Miglautsch (1992) present direct marketing as a relational marketing process.
Hoekstra,Janny C., Schijns,Jos M.C.
core   +1 more source

Market integration of renewable energies through direct marketing - lessons learned from the German market premium scheme

open access: yes, 2015
BackgroundIncreasing the market and system integration of renewable energy sources (RES) is regarded as key to reducing the costs of RES support and transforming the electricity system.
Alexandra Purkus   +4 more
semanticscholar   +1 more source

Strategic integrated marketing communications: Domination or equality of elements? [PDF]

open access: yesAnali Ekonomskog fakulteta u Subotici, 2014
In terms of continuous technology development, internetization and well-informed customers, business strategies should be the result of coordinated actions of strategic marketing with all other business functions in company.
Stanković Jelena   +2 more
doaj  

Lead Generation Strategy as a Multichannel Mechanism of Growth of a Modern Enterprise

open access: yesMarketing of Scientific and Research Organizations, 2016
The primary purpose of this publication is identifying the possibilities that the implementation of lead generation strategies provides to modern enterprises. It discusses the key aspects of this issue, demonstrating how the significance of organisations
Świeczak Witold Ś, Łukowski Wojciech
doaj   +1 more source

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