Results 201 to 210 of about 10,808,988 (337)

Product differentiation in the fruit industry: Lessons from trademarked apples

open access: yesAgribusiness, EarlyView.
Abstract We derive price premiums for patented or trademarked apple varieties, also known as “club apples,” compared to open‐variety apples. We use an expansive retail scanner dataset, along with unique data on apple taste characteristics, to estimate monthly club apple premiums for 2008–2018.
Modhurima Dey Amin   +3 more
wiley   +1 more source

“Bio‐based Plastic? Hm, I've Never Seen It!”—A mixed‐methods investigation into consumer preferences for different packaging material of fresh apples and tomatoes

open access: yesAgribusiness, EarlyView.
Abstract Packaging of fresh fruits and vegetables is standard in many grocery stores. This mixed methods study aims to identify the role packaging plays in consumer choice and what packaging material consumers prefer. We analyzed data from quantitative stated preference experiments with a quota sample of 485 consumers living in Germany.
Mira Lehberger   +2 more
wiley   +1 more source

Exploring barriers to utilizing local agricultural products in the catering industry

open access: yesAgribusiness, EarlyView.
Abstract Both the proportion and expenditure of dining out and takeaway in Taiwan have been increasing year by year. This study investigates the factors influencing the catering service providers (CSPs) procurement of domestically produced or imported food materials.
Wan‐Yu Liu   +2 more
wiley   +1 more source

Beyond subsistence? The role of rural cooperatives in driving smallholder commercialization in Ethiopia

open access: yesAgribusiness, EarlyView.
Abstract The transition from subsistence to market‐oriented agriculture holds the potential to boost rural economic progress and improve the well‐being of the rural poor in developing countries. Despite this potential, there is limited understanding of the key drivers for smallholder commercialization. In this study, we utilize comprehensive three‐wave
Abebayehu Girma Geffersa   +1 more
wiley   +1 more source

How do both firm‐level resources and country‐level competitiveness shape the relationship between alliance portfolio diversity and radical innovation? A comparison between the food and other manufacturing industries

open access: yesAgribusiness, EarlyView.
Abstract This study examines how European food companies can operationally leverage the value created by strategic alliances into commercially viable products. More importantly, it emphasizes that the effects of alliance portfolio diversity (APD) on radical innovation performance can be achieved not only directly, but also via moderating roles, that is,
María Ancín   +2 more
wiley   +1 more source

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