Results 11 to 20 of about 1,806,863 (352)
Psychology & Marketing, 2022 Prior studies on the in ‐ store experience focus on the impact of store atmosphere. Sensory marketing and brand experience, on the other hand, have been found to be significant in providing a better consumer experience in recent studies.
Shadma Shahid +3 more
semanticscholar +1 more source
BMC Psychiatry, 2022 Background Several studies have investigated the relationship between emotional attachment to pets and mental health with the majority of studies finding a negative relationship between emotional attachment to pets and mental health.
Johanna Lass-Hennemann +3 more
doaj +1 more source
SAGE Open, 2023 This study aims to determine to which extent perceived information quality and emotional attachment with digital influencers can shape the purchase intention of consumers while considering the mediating effects of perceived influence and the moderating ...
Syed Asim Shah +3 more
semanticscholar +1 more source
Frontiers in Psychology, 2023 IntroductionThe present study aimed to examine dyadic associations between attachment insecurity and emotional intimacy in same-sex male couples, and to investigate whether and how each partner’s internalized homonegativity (IH) moderated these ...
Mónica Guzmán-González +6 more
doaj +1 more source
Counterfeit versus original patronage: Do emotional brand attachment, brand involvement, and past experience matter? [PDF]
, 2020 To enhance brand performance and to protect original brands from the unprecedented upsurge of counterfeits, marketers are continuously looking for effective anti-counterfeiting methods.
Bian, Xuemei, Haque, Sadia
core +2 more sources
The Relationships among Digital Marketing, Brand Emotional Attachment and Brand Attitude
Journal of Applied Finance & Banking, 2023 With the increasing development of digital technology, people receive information comes from digital information. The methods of develop financial service marketing consist of internet, telephone, and physical bank branches in financial and insurance ...
Yueh-shian Lee
semanticscholar +1 more source
Relationship among Emotional Clarity, Maternal Identity, and Fetal Attachment in Pregnant Women with Gestational Diabetes Mellitus [PDF]
Korean Journal of Women Health Nursing, 2017 PURPOSE: The purpose of this study was to examine the relationship among emotional clarity in emotional intelligence, maternal identity, and fetal attachment to measure how emotional clarity and maternal identity impact on fetal attachment and to ...
Su Min Lee, Hye Ja Park
doaj +1 more source
THE EFFECTS OF RESTAURANT GREEN PRACTICES ON CUSTOMER INTENTION TO PURCHASE ECO-FRIENDLY PRODUCTS: EVIDENCE FROM VIETNAM [PDF]
Zbornik radova Ekonomskog fakulteta u Rijeci : časopis za ekonomsku teoriju i praksu, 2023 This research aims to identify how green practices affect customer intention to purchase green products via customers’ emotional attachment. Using the PLS- SEM to analyze 358 restaurant guests to find customer intention to purchase green products is a
Mai Ngoc Khuong +2 more
doaj +1 more source
Emotional Attachment in Social E-Commerce: The Role of Social Capital and Peer Influence
Sustainability, 2023 As competition in the social e-commerce industry intensifies, building high-quality relationships with users to increase customer loyalty and gain sustainable competitive advantage is important for platforms.
Jianwen Yan, Siwei Zhang, Siqi Zhang
semanticscholar +1 more source
Sustainability, 2022 It has become a marketing trend for marketers to use influencers to advertise and sell products because influencers can affect the attitudes and decision-making of other social media users.
Xiuping Zhang, Jaewon Choi
semanticscholar +1 more source