Results 241 to 250 of about 866,198 (336)

Growth Strategy of Circular Startups

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Circular startups (CSUs) play a crucial role in the circular transition by developing circular business models (CBMs) that minimise resource use and narrow material and energy loops. However, empirical research on how CBMs shape growth strategies and how ecosystems enable or constrain scaling remains limited.
Gustavo Dalmarco   +3 more
wiley   +1 more source

Consumer Adoption of Internet of Things

open access: yesJournal of Consumer Behaviour, Volume 24, Issue 2, Page 673-693, March 2025.
ABSTRACT The Internet of Things (IoT), a pivotal technology in enhancing user connectivity, faces a paradox: its widespread potential yet limited consumer adoption. This study addresses this dichotomy by synthesizing a large‐scale meta‐analytic structural equation modeling (MASEM) and hierarchical linear meta‐analysis (HiLMA) of 2736 effect sizes from ...
Wagner Junior Ladeira   +6 more
wiley   +1 more source

Guidelines for Scale Development and Validation

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Scales, serving as measurement instruments composed of carefully designed items intended to capture latent constructs, play a critical role in advancing consumer theory and marketing practice. Yet, developing and validating scales poses a formidable challenge due to the diverse methods required to ensure rigor and robustness.
Weng Marc Lim   +3 more
wiley   +1 more source

THEORETICAL RESEARCH OF SOCIAL ENTREPRENEURSHIP

open access: diamond, 2019
M.K. Baymuhasheva   +3 more
openalex   +1 more source

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