Results 71 to 80 of about 1,379 (146)
Revista de Ciencias Sociales, 2010 En la actualidad las estrategias de marketing han penetrado de manera acelerada en las organizaciones, para dar respuestas oportunas en el desarrollo de los procesos propuestos.
Casilda Andrade +2 more
doaj
Tourism, Well‐Being, and Sustainability: Trends, Impacts, and Perspectives
Sustainable Development, Volume 34, Issue 4, Page 5350-5363, August 2026.ABSTRACT Research on sustainable tourism, tourists, and well‐being has key implications for tourism policies, which must align with the SDGs to enhance the well‐being of visitors and local communities. This paper analyzes the evolution of scientific production through a systematic literature review over the last 25 years.
Raquel Ibar‐Alonso +2 more
wiley +1 more source
MARKETING DA MARCA: UMA ANÁLISE SEMIÓTICA DO PROCESSO DE CONSTRUÇÃO DAS MARCAS
Revista Administração em Diálogo, 2010 Este artigo pretende analisar o processo de construção das marcas do marketing contemporâneo. Trata-se de abordar o deslocamento da práxis do marketing subordinado à produção (era industrial) para a práxis do marketing subordinado à esfera cultural.
Hélio Cesar Oliveira da Silva
doaj +1 more source
Estrategia de marketing digital Fröo
El presente trabajo desarrolla una estrategia de marketing digital para Fröo, una marca emergente de batidos saludables en Colombia que busca posicionarse como líder en el mercado a través de un modelo innovador de autoservicio. La propuesta combina salud,tecnología y sostenibilidad, ofreciendo batidos personalizables en máquinas ubicadas ...
Arias Rojas, Karen Lorena +2 more
openaire +1 more source
Regulatory compliance and support for altered management of the exotic pet trade
Conservation Biology, Volume 40, Issue 4, August 2026.Abstract Globally, the exotic pet trade has contributed to species invasion, disease, and animal welfare risks. Although scientists have advocated for increased trade regulation, the success of management and regulatory efforts depends on compliance by participants in the exotic pet trade. We used a regulatory compliance framework to investigate exotic
Elizabeth N. Pratt +3 more
wiley +1 more source
Percepción de las empresas aliadas a la corporación universitaria Rafael Núñez
Saber, Ciencia y Libertad, 2014 El objetivo de este artículo es analizar el valor percibido por los aliados estratégicos de la Corporación Universitaria Rafael Núñez frente a los resultados obtenidos en el desarrollo de los convenios, con el fin de que se generen estrategias de ...
Paola Mouthon Ramos +2 more
doaj +1 more source
Evaluating synthetic substitutes to reduce illegal harvesting and support species recovery
Conservation Biology, Volume 40, Issue 4, August 2026.Abstract Providing synthetic substitutes is a widely promoted strategy to shift consumer demand away from wildlife products derived from threatened species. Yet, there is little evidence on whether product substitution prevents illegal or unsustainable harvesting and contributes to the recovery of threatened populations.
Aditya Shekhar Malgaonkar +17 more
wiley +1 more source
From community care to corporate category: Platforms' discourse on digital trans‐affirming practices
Journal of Linguistic Anthropology, Volume 36, Issue 2, August 2026.Abstract Trans‐affirming community movements have interfaced with tech platforms in recent decades, leading to innovations in pronoun‐sharing online. As (mostly US‐based) platforms created online “pronouns fields,” they released supportive statements and help pages about the feature. However, with the recent roll‐back of LGBTQ+ support, such support is
Cedar Brown
wiley +1 more source
Dyna, 2008 El presente artículo se enmarca dentro de un proyecto que tiene como objetivo analizar el sector del mueble en el municipio de Itagüi (Antioquia). El análisis está dirigido al estudio de los factores principales de innovación tecnológica y desarrollo ...
MARTÍN DARIO ARANGO SERNA +2 more
doaj
Moving in Cycles: Explaining the Failure of Militarization to Address Illegal Mining in Ghana
Politics &Policy, Volume 54, Issue 4, August 2026.ABSTRACT Mining contributes to Ghana's economic growth but also imposes significant social costs—land dispossession and unemployment—which have fueled the rise of illegal mining (galamsey). Galamsey, which intensified during the commodity boom of the 2010s, provides livelihoods while simultaneously worsening environmental degradation and social ...
Sulemana Alhassan Saaka, Phil Faanu
wiley +1 more source