Results 91 to 100 of about 1,161 (160)

Uncovering the influence of social media marketing activities on Generation Z's purchase intentions and eWOM for organic cosmetics. [PDF]

PLoS One
An GK, Ngo TTA.
europepmc   +1 more source

Algılanan eWOM Kredibilitesi, eWOM Deneyimi ve eWOM Yönetimi: Otel Yöneticilerinin Perspektifinden

Social Sciences Studies Journal, 2019
openaire   +1 more source

An integrated SOR and SCT model approach to exploring chinese public perception of autonomous vehicles. [PDF]

Sci Rep
Wu J, Kim ST.
europepmc   +1 more source

The impact of social media on university students' revisit intention in sports tourism: A hybrid method based on SEM and ANN. [PDF]

PLoS One
Li J, Li F, Zhou X.
europepmc   +1 more source

Roles of logistics service quality in shaping generation Z customers' repurchase intention and electronic word of mouth in E-commerce industry. [PDF]

PLoS One
Ngo TTA, An GK, Dao DK, Nguyen NQN, Nguyen NYV, Phong BH.   +5 more
europepmc   +1 more source

Non-face emojis in digital marketing: Effects, contingencies, and strategic recommendations. [PDF]

J Acad Mark Sci, 2023
Orazi DC, Ranjan B, Cheng Y.
europepmc   +1 more source

Relationship between evaluation factors and star ratings for Japanese community healthcare institutions in electronic word-of-mouth reviews: an observational study. [PDF]

BMC Prim Care
Maita H, Kanezaki Y, Akimoto T, Kobayashi T, Hirano T, Kato H.   +5 more
europepmc   +1 more source

The impact of website quality on customer satisfaction and eWOM in online purchase intention: The moderating role of gender in risk-taking. [PDF]

Front Psychol, 2022
Saleem U, Yi S, Bilal M, Topor DI, Căpuṣneanu S.   +4 more
europepmc   +1 more source

Determining the critical factors of eWOM about corporate social responsibility on social networking sites: End users' perspective. [PDF]

Front Psychol, 2022
Hu Y, Tang Q, Wang X, Ali S.
europepmc   +1 more source

The data mining and high-performance network model of tourism electronic word of mouth for analysis of factors influencing tourists' purchasing behavior. [PDF]

Sci Rep
Chen W.
europepmc   +1 more source